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The Effectiveness of Periodical and Television Advertising Evaluated

to report (Tellis and Weiss 20. That study, which was conducted by Kanetkar, et al, found no main effect, but instead an inverse r...

The Mosaic Timeline -- Rome's Santa Maria Maggiore

The oldest surviving example of mosaic in a Christian church, the Santa Maria Maggiore in Rome shows Christianity's biblical timel...

Implementing Active Directory

single location. The documentation of the plan will form the basis of the migration to take place. This is the reference documen...

Does Clever Advertising Entice Consumers?

true; a moments reflection will reassure us that while thousands of new products are introduced every year, most of them fail (Cha...

The Value of Diversity

be undertaken carefully and has additional costs as well as potential benefits. It appears that the concept of diversity managemen...

The American Dream in Advertising

includes urban culture, and a variety of lifestyles, money still is important in a culture that demands the consumer to "buy now" ...

Second Temple Period and Pharisees, Essenes, and Sadducees

Israelite understanding of both the world (or nature) and man (or history). It implies that all life and existence are seen in so...

Antismoking Campaign Strategies

goal of decreasing the prevalence of adult cigarette use to less than 12 percent, the CDC analyzed the data gathered by the 2008 N...

Sex, Gender, and Sexuality in WSJ Ad

by Janice Vincent, 5/8/2010 VISIT www.paperwriters.com/aftersale.htm--for more information on using this paper properly! ...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

Aztec Ruins National Monument of New Mexico

In five pages the location, history, and meaning of these Anasazi ruins that date back to approximately 1000 A.D. are examined. S...

'Fear Appeals' and Public Service Advertising

In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Public Opinion and Advertising

In six pages this paper examines the 'teen sex' ads of Calvin Klein in order to evaluate the relationship between public opinion a...

Excedrin Advertising 'De Marketing' Analysis

buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...

AlItalia Advertisements and Antonio Canova's Pauline

In four pages an AlItalia's single print ad is examined in terms of its combination of old and new through imagery and illusion of...

Advertising and Sexual Images

In six pages this paper discusses how advertising uses sexual imagery with the controversial pornographic images of children in Ca...

Advertisements Featured in Time Magazine III

In three pages this paper analyzes an ad featured in a Time Magazine issue in terms of color and message. One source is cited in ...

Political Campaigns That Are Negative and Their Effects

In fourteen pages this essay considers Stephen Ansolabehere and Shanto Iyengar's 'Going Negative: How Attack Ads Shrink and Polari...

4th Century A.D. Religious and Political Influences Upon the Art and Architecture of Rome

of German and Roman culture just as there had been a blending of Roman cultures with the other cultures which she engaged in warfa...

Boob Tube Magazine Prototype

decides to breastfeed runs into well meaning friends and relatives who subtly-and sometimes not so subtly-try to talk her out of t...

Israel's Military and Political History

In four pages this paper examines Israel's political and military history in a chronological listing of events until the 70 AD raz...

Techniques and Strategies of Lands' End

In seven pages this essay discusses Lands' End techniques and strategies with print ad recommendations included. There is no bibl...

Advertisements' Analysis

by the giraffes long neck stretching higher than even the highest trees. The purple box is highlighted with a yellow line and yell...

Media, Sexism, and Racism

male, larger than average with a sports jacket. Further forward is anther stereotype image, the black man with gold chains and a...

A Forecast of Project Management Trends

be traced back to something akin to a lack of understanding regarding the process (2005). An audit team helps to correct such pro...

Early Europe, Scientific Theory Development, and Counterfactual History

as social and political ideologies, group interests, and even competing personal and professional interests has greatly impacted o...

Questions About Internet Advertising Answered

receive a refund for any portion of time it was unable to be presented to visitors to AdSource. The company further states that c...

Analyzing 10 Print Ads

the camera and images that give the appearance of a traditional SLR camera. This is an advertisement that could be used in many cu...

Powerful Radio and Television Advertising

contention presented above. These ads show how if you just buy Vehicle X you can have the excitement of the sea kayaker and the m...