Marketing Status

Uploaded by : Essays-Now.com

This 21 page paper is based on a marketing case study. Status is a deodorant in South Africa, as the forth most popular product on the market it is facing a high level of competition. This paper examines the environment, identifies the target market and marketing goals and then formulates a marketing strategy. The paper is based on a case study supplied by the student. The bibliography cites 14 sources.