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Essays 1 - 30

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Pet Food New Product Launching

In five pages this paper examines how to launch a new pet food when there is a limited budget in a consideration of press targetin...

A Porsche Advertisement Analysis

In seven pages a Porsche magazine advertisement is analyzed with such criteria used as target audience, message, imagery, sociocul...

Discussion of Time Magazine's Current Issue

In two pages this paper discusses the target audience of a current Time Magazine issue in an overview of such topics as marital st...

Razor Advertisement Analysis

by men which are targeted at women, as gift-buyers, but they would tend to emphasise the advantage to the buyer, rather than to th...

Self Esteem in Female Adolescents

notions of the men they are dating. However, even Winik appears to realize that this can be damaging to the self-esteem of the w...

Mass Media and Target Specific Marketing

demographic statistics. Establishing this stereotypical reader is as critical to the magazines overall appeal as it is to its adv...

Magazines and the Depiction of Women in Redbook, GQ, and Cosmopolitan

to create a semblance of organization between and among the foundational elements of feminism. It has always been the primary que...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Communication of McDonald's

the two-way asymmetrical communication model there is communication in both directions, however the company or organisation is sti...

Three Themes Relating to Audience Studies

that they may have a different response to it, actively choosing to either accept the message, or to reject it and interpret it di...

Essay Explication on Three Varying Topics

This 9 page paper examines three essays in detail, comparing and contrasting the concepts used. The papers are entitled Robust Sat...

Great Expectations and Charles Dickens

conditions within the factories were terrible. Unfortunately, it can be said that they same disgraces that Dickens saw during his ...

Overview of Documentary Television

to make it irrelevant whether or not the details are portrayed correctly. The distinction between narrative and fiction is that n...

Ennis Cosby's Life and Premature Death

In five pages this essay examines a Time magazine article on the short life and murder of Bill Cosby's only son Ennis....

A Review of The Mystic Masseur

humorous realities. For example, we have the Great Belcher, whose words are sometimes nothing more than a burp. This is humorous, ...

Article Analysis: Public School vs. Private School

Location - parents might move to get into a better school district. Also consider how far the private school is; might not b...

Male Audiences and Maxim Magazine

in such terms as co-operation, teamwork and, especially, community, a term which seldom occurs without a great outpouring of incen...

Review of Billboard Magazine's Article

The writer reviews an article that appeared in Billboard Magazine, which discussed the fact that some record companies are willing...

Popular Media and Journal Articles Compared

We would therefore expect to see a basic similarity of content between the two articles, but considerable differences in the way t...

Sports and Target Marketing

in targeting the audience with the type of information and article they are interested in. When the readership is gained advertisi...

Magazine Fashion Content and Target Marketing

magazines, unlike the female fashion segment. Magazines such as Cosmopolitan and Essentials, both of which have a female target au...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Analyzing 10 Print Ads

the camera and images that give the appearance of a traditional SLR camera. This is an advertisement that could be used in many cu...

A Software Advertisement Analysis

In nine pages Microsoft Office magazine print advertisements are analyzed in terms of such considerations as psychological screens...

A Lingerie Ad Analysis

This essay of six pages provides answers relevant to the content of a lingerie ad featured in a popular magazine and also includes...

Boob Tube Magazine Prototype

decides to breastfeed runs into well meaning friends and relatives who subtly-and sometimes not so subtly-try to talk her out of t...

'Black Boy' by Richard Wright

In six pages this paper discusses the text's intended audience, content, and focus....

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Comparative Analysis of Evelyn Lau’s Runaway: Diary of a Street Kid and the Anonymously Written Go Ask Alice

she had no particular interest in helping or educating others. For Lau, her diary represented the ultimately self-expression her ...