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Essays 61 - 90

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

The Use of Market Research

environment Verizon will need to know that the market wants, how it is developing and the motivations behind the way that consumer...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

BMW; A Research Proposal

the different strategies that BMW has adopted the question remains, why have they been unable to break their market constraints an...

Troponin and Changes in Muscular Fitness During Deep Space Flight.

This 7 page paper discusses the involvement of troponin with regard to the effects of zero gravity on muscle mass. There has been ...

Research Diary Entries

appear to be universal. The aim of this research is to assess if international companies prefer to undertaken standardized marketi...

The Political Functions of Mass Media in America

our place in that world. In many ways it could be said that we are being lulled into a sense of complacency by the glowing light ...

Mass Media and Entertainment

on the futures of children who are currently nurtured on violent images as pleasure. In an equal area of concern, owners of mass m...

Mass Media, Ethics, and Current Codes

highway patrolman in the pursuit. He then pulled into a Shell gas station and convenience store in Hernando County and took the lo...

Contemporary Issues in Mass Media

magazines and newspapers collectively determine "which items of information hold significance for society" (Tenorio, 2002), thereb...

3 Issues Regarding Popular Culture and the Media

basis for women to be perceived within the myriad literary components, the feminist critical theory serves to create a semblance o...

Analyzing the Portrayal of the Media in the Film Bob Roberts

himself completely to his ambition (Roberge, 2002). This is evidenced by his decision to run for political office (Roberge, 2002)...

The Election of Governmental Leaders in Canada

to convey the French language and the Catholic religion on the Native Americans. French Canadians have placed high value on their...

Media Impact of the Internet

strongest. The editorial content of National Geographic Magazine has an unlimited range that spans from trivial to consequential,...

Marxist Perspectives on Culture and Mass Media

Trade-union * Communications (the mass media) * Cultural (literature, the arts, sports, entertainment etc.) (Underwood, 2000). ...

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

The role of Mass Media

The media thrives on ratings, which is why there are so many scandals and issues involving controversial topics. People want to se...

Gender and Media

it is also important to recognize the way common standards, including stereotyping and the creation of the double standard, have b...

Administration of President George W. Bush

key issues of concern to the community certainly would not hurt them and could even reap modest gains by taking advantage of stron...

Internet Group Membership and the All Macaw Group

The student writing on this topic should note that I personally have been a member of AllMacaw since its inception and have full k...

Why Mass Media is "not just any business"

a whole in different ways. It is the mass media which many organizations will use in order to market there good and try to influen...