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Essays 541 - 570

US and Mass Media

slant the truth in order to cater to their sponsors. Of course, the studios got around this by having their news anchors hawk ware...

Should Comcast Buy Disney?

to increase market share they will have to make acquisitions. Increasing market share in the same market also indicates horizontal...

Iraq War and Coverage by the Media

sporadic unless something major happens (like the killing of American civilians or the capture of Saddam Hussein). But critics hav...

TV, New Media, and Audience Engagement

yet learned to manipulate the public by means of psychological strategy; indeed, it has not been all that long since marketing cam...

Media and US Military's Relationship

Vietnam continues to this day. By the time the Grenada and Panama invasions rolled around, the military instituted a complete med...

Political Socialization and Its Major Agents

mass media, school and peers are "major agents of political socialization." Family Lundblad (2004) describes two of her "de...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

1997 Tobacco Deal and its 1998 Renegotiation

and accepted deal are as follows. By 1997, published reports alleged that the use of tobacco kills approximately 440,000 American...

United Kingdom and Developments in its Mass Media History

each in order to tune in, which over 2.25 million people did" (BBC, 2004). This number apparently quadrupled by the 1930s. The fir...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Racial Profiling and Media Coverage

that authorities should consider what occurred during the summer of 2001 when "Phoenix FBI agent Kenneth Williams urged his superi...

Urban Legend or Zeitgeist Myths

still believe that they will get cancer by overuse of their cell phones. By and large, this is not a bad urban legend in that it m...

Sexuality and Differing Gender Perceptions

Womens magazines are not the only entity attempting to homogenize the male/female experience, however. Numerous...

Criminal Profiler Job Description

"an unrealistic career goal for most people without prior experience" (OConnor, 2003). Academic requirements include an undergrad...

A Globalization View

governments (405). For example, the terrorists attacks on the World Trade Centers in New York City on September 11, 2001 caused "s...

'News' and What it Means

radio station or television station (and most of them own all three types)? Control of the types of perspectives that are allowed ...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Overview of Media Giants Vivendi, News Corporation, and Time Warner

report? Literature Review In 1992, Ben Bagdikian reported that in the United States: * No more than 11 companies control half o...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

September 11th Attacks and the Impact of the Media on Public Opinion

but also determine how the stories should be shaped for emotional effect, for political purposes and for directing public opinion....

Media Prejudice and its Effects

have strong political views they not only would keep those to themselves, but they made sure that it did not impact their professi...

Strategies in the 2004 Presidential Campaign

and many of his henchmen. The Presidents campaign has also pointed to the strides in Medicare prescription coverage. The basic s...

Women's Conventional Definitions Perpetuated by the Contemporary Media

of society; that women are given the wrong perception of how they are supposed to look, act and feel; and that the infiltration of...

Functionalism and the Media

that the function of homeless shelters should be to provide an avenue out of homelessness. Instead of providing this, she argues t...

Beauty, Consumption and Habits of Thought

If we look at the way that conspicuous consumption today and in the past there is still an element of class differentiation in the...

Amend the Constitution to Ban Gay Marriage

It could be said that the ban, as well, could likely violate the concept of equality, which is also implied in the Constitution (T...

Simulation on Critical Thinking

is not a new concept. It is actually one which dates from ancient times but with the speed with which information can be passed t...

Impact of the News Questionnaire

The questionnaire provided in the Appendix relates to the issue of news bias and the reporting surrounding the events of September...

Media Depiction of Jennifer Aniston

the media attention on Jennifer Aniston is focused on her role as Rachel in the television show Friends, and her relationship with...

Communications Theory and Media Change

but which are also "cumulative and significant" (Chandler, 1995). According to cultivation theory analysts, television viewing p...