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Essays 31 - 60

Popular Culture of 1950s America

not something that sprung up in the 1990s or 1980s. Yes, it is a 1950s phenomenon ("Film History of the 1950s"). McDonalds was fra...

The Media and Female Stereotypes

a traditional wife (blond), the other a grasping, careerist (brunette), who slug it out on a veranda, in a lily pond, or during ...

Spike Lee the Man and His Work

however, is slanted in such a manner that it does not take into full account the mellowing of Malcolm Xs attitudes or the expansio...

Fat Head, Super Size Me

This research paper focuses on the films "Fat Head" and "Super Size Me" and discusses them in terms of the nutritional subjects br...

Chef, A Movie Review

This essay is a movie review of "Chef," a 2014 film directed by Jon Favreau. The film tells the tory of Cal Casper, a chef, who lo...

Cradle Will Rock

water from a fire hydrant. The street scene also emphasizes the desperation of the era. A man stands next to a car that is covered...

Dogma, Reflection on a Film

Jesus" (Blake, 1999, p. 20). Glicks idea is that the crucifix is too depressing as a symbol. He says, "Christ didnt come to earth ...

Cultural Impacts of the 1967 Film Bonnie and Clyde

lessons of life the Great Depression had imposed upon my Father, but this was a new twist to a very tired story. The impact of the...

The Right Stuff & Technology

conquer it. The focus of the film changes when it shifts to dramatizing the successful launch of the Soviet Unions Sputnik and i...

Film Review/Toy Story 3

as "jolly, slapstick comedy," but also criticizes it for lacking the "almost eerie humanity that infused" the earlier movies, writ...

Film Portrayal of Schizophrenia

show the director she can be seductive. When he kisses her, she bites him. His anticipation for further sexual intimacy is never r...

Small Group Communication, The Hurt Locker

by Kathryn Bigelow, written by Mark Boal, 2009) offers a detailed study of the life of an Army bomb squad, Bravo Company, statione...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Consumer Decision Making and Advertising's Influence

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

Media Plan for Legends Golf Club

20 miles of each other, and the highest per capita rate of PhDs in the country. Central to the three cities is Research Triangle ...

Starbucks Advertising

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

Impact of Advertising

the news and entertainment media draw on advertising revenues for their operating budgets and this afford advertisers considerable...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

McDonald's And Obesity

the company with violating the Consumer Protection Act when their ads focused on the toys that came with the Happy Meal (Burke 200...

Mass Media and Its Influence

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

Controversies Associated with Advertising's Role

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Advertising and Creativity

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Advertising and Deception

In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

An Examination of Automobile Advertising

The evolution of automobile advertising is considered in this paper consisting of five pages and refers to Renault and BMW Europea...