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but they are not unreachable if the firm does their homework. Sixteen to twenty-five year olds will not respond, research has show...

the recipients attitude toward the ad, the advertised brand, purchase intention, and actual purchase" (Stephens 137). In many ins...

and behaviours, and seen as being in direct opposition to "femininity", which is equally constrained in its parameters, and define...

products regardless of what purpose they served" (Trotter, 1992, p. 27). Targeting children leaves the door wide open to pl...

which adopts laissez-faire strategies, or reticence. Howard sees national achievement as the result of firm government and by impl...

made with children, especially young girls carrying teddy bears. The image that American Airlines is seeking to create in ...

repeat sales. We will first look at an outline which could be presented on a story board and then analysis why this...

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

psychology and the way in which a person reacts to certain stimuli is a requirement. TARGET AUDIENCE The target audience ha...

(Wilson, Krakoff, and Gohdes, 1997). Its complications include urinary hypovolemia, electrolyte imbalance and extraordinarily hig...

of angina, but no indication of muscle damage or clotting (as would be the case in coronary thrombosis). It should also be...

audiences. One company that achieves this is the insurance company Cigna. In a recent advertisement that show a father and two ch...

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

and Social Structure and Social Mobility. The second part deals mainly with the social structure of racketeering; the racketeer in...

certain physical appearance is quite easy to trace over the past one hundred years; however, one might readily argue the fact that...

unborn child. The National Organization on Fetal Alcohol Syndrome (NOFAS) defines fetal alcohol syndrome (FAS) as "a lifel...

of the market had increased from $14.2 million to $141 million (Peiss, 1998). The UK was held back somewhat due to the general str...

as officially achieving "mature" status. Singapore began its quest for modernization and sustainable development in 1960. ...

missing classes, falling behind and ultimately losing whatever funding may have accompanied ones higher education is but one repre...

If this were an acceptance this would have to be an "unqualified expression of assent to the terms proposed by the offerer" (McKen...

law, it can also impose sanctions and penalties to ensure that this takes place....

which begins, "We have 256 wonderful paint colors. You have infinite possibilities" (Martha Stewart Everyday Colors, 2003; p. 45)...

of technological change, views of communication, education and technological change all relate to the concept of determinism and t...

intricacies of fetal alcohol syndrome and its manifestations, middle childhood will be explored. II. Middle Childhood There is ...

by men which are targeted at women, as gift-buyers, but they would tend to emphasise the advantage to the buyer, rather than to th...

the basis for an advanced society" (p. 229). She quotes from Comtes Cours de philosophie positive (published in 1855) and explains...

living above the poverty line, but after the rent is paid, there is little left over. In the examples provided, each of the women...

community solidarity which...provided a sufficient rational for local responsibility" (Trattner, 1999, p. 16). Furthermore, the po...

In nine pages this paper presents an interview with an elderly woman of mixed Native American and European blood in a consideratio...

In seven pages this paper examines Britain's Poor Laws in this consideration of Canada's battered women's movement, its origins an...