Essays 121 - 150
associations between a person and the brand selected, including product identification. According to Falling (2002), each brand mu...
France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...
in obesity among children in America. To meet this challenge, the company developed low-fat chips, in fact, PepsiCo was the first ...
(at the age of 38) for Wegmans Food Market, 2005s number one company on Fortunes "100 Best Companies to Work For" list, questions ...
would ultimately result with PepsiCo becoming the leader in the cola competition in Latin America. Initially, the strategy implem...
Rajat Mehra's company is a bottler for Coca-Cola and five other beverages. Their customers represent a range of semi-literacy in f...
removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...
This 8 page paper provides an overview of the use of qualitative methods in U.S. society. This paper uses examples from AT&T, Coc...
that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...
consideration of where the facility would attract the most tourists, it is to be applauded because it could have been built on lan...
soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...
In five pages the ways in which Pepsi and Coca Cola provide checks and balances of each other in terms of profitability and market...
In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...
In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...
In eight pages this student submitted case study on Coca Cola considers global banking and raising capital through commercial pape...
In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...
the industry is that of carbonated drinks, these include brands such as Coca-Cola, Pepsi and Dr Pepper. With more than 28% of the ...
has its own very distinctive following; while it may be partially entrenched within cultural reasons, the primary one is the level...
hot or warm, and soft drinks by definition are nonalcoholic. The other two qualifications, however, no longer apply. Coca-Colas ...
Table of Contents 1. Introduction 3 2. Methodology 4 3. Case Studies 12 3.1 Bluemount...
by the 1970s, mostly left-wing groups (International Crisis Group July). By the 1980s, right-wing groups emerged and by then, the ...
previously the case" (Allen, 1988: 195). It is a very popular pilgrimage that draws people from all over the region, if not the wo...
if they do not distribute coca from the mine shop, then the miners would not work" (pp. 42). Cocas spiritual, economic and cultur...
it was too late. Molina and his family also controlled a number of other enterprises, including sugar. PepsiCo then made another h...
be increased: acquire the resources consumed by the firm at lower prices, perform the firms activities more efficiently, and becom...
except Venezuela where Pepsi had a 42 percent share to Coca-Colas 11.6 percent share. In fact, in terms of market share, Pepsi cam...
New York dumped all soda pop and offers only "100 percent juice drinks from Snapple" (Watson, 2004). In January 2004, Los Angeles ...
The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...
In five pages this paper examines Frito Lay's origins from the time of Mr. Doolin and Mr. Lay until the Pepsi Cola merger of 1965 ...
consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...