Essays 31 - 60
If we look to the evidence it appears to be mixed, with most brands undertaking a tactic of some elements that are standardised an...
In five pages this paper discusses Nike's economic reasons for outsourcing overseas. Four sources are listed in the bibliography....
In nine pages this paper discusses Nike's actions over the past decade in a consideration of global strategy, competition, resourc...
In five pages this paper examines Nike's sweatshop controversy. There is an inclusion of an outline and five sources are cited in...
In a case study consisting of seven pages Nike's focus during the 1990s is considered with a recommendation that its core business...
is on the board of directors) founded NIKE in the early 1980s with Bill Bowerman, when they started selling a different kind of ru...
fact denied knowing about the poor factory and labor conditions (Ferrell, 2006). Unfortunately, evidence shows that he had been aw...
of its supplier (Spar, 2002). However, when it was released in 1996 that a line of clothing endorsed by Kathie Lee Gifford was rel...
bought from contract suppliers in China, Vietnam, Indonesia and Thailand (Nike, Inc., 2009). In the United States, the co...
market. The power of buyers is also strong. Tastes have changed over the years. Our youngest generation, the Millennials, do not ...
overseas. It uses 125 such manufacturers in China alone, another 19 in Taiwan, as well as several hundred manufacturers in 53 oth...
market where there are few barriers to entry and the customers hold a great deal of power due to the high level of substitutes....
Beginning with annual revenues, this statement deducts gross divisions of expenses to arrive at net income, which doubled from 200...
important role in the evolution of supply chain management. While still in flux as it continues to evolve, that role is seen as o...
realize that if they run in the wrong shoes they could sustain expensive and painful injuries. Doctors do recommend that proper sh...
In seven pages this report compares Reebok and Nike in a consideration of manufacturing shifts to China from Indonesia, social res...
running shoes. When running became popular in the 1970s, Nike improved its line of running shoes to appeal to the new market. When...
shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...
In five pages this paper examines the impact of marketing creativity on the sales of Nike in terms of the long established relatio...
sporting events, such as World Cup soccer and other professional sports that are not as common in the US as in other parts of the ...
from Europe boosting revenue for the company (Wrighton and Bleakley, 2000). Knight, however, acknowledges the mistakes he ...
In a paper of four pages, the writer looks at strategy and marketing. Nike and Apple are examples of companies analyzed. Paper use...
proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...
as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...
In five pages law, politics, and culture are examined as each relate to the Russian market entry of Nike with strategic positionin...
weaknesses of Reebok International are diverse and interesting This American based firm sells anything sports related from ...
which also is of importance to marketers. Further, older teens are close to adulthood, and they can be expected to continue to bu...
Nike long has been viewed as an "anti-establishment" brand (Holmes and Bernstein, 2004), but with fully 34 percent of Europes foot...
manufacturer of mobile phones, but it is also the most profitable (Yahoo Finance, 2006). The company, with a total number of emplo...
2004 and 2009, and the main purchases are males, who make 52% of the purchases (Euromonitor, 2005). Most of the goods are sold th...