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Journal Article 'The Seductive Danger of Craft Ethics for Business Organizations' Reviewed

we would be proud to describe to our grandchildren, absent the convenient balm of rationalization" (pp. 23). Clearly, decision-ma...

Success Story of Southwest Airlines

In five pages this report examines Southwest Airlines' success in a consideration of shareholder investment returns, performance o...

Comparative Analysis of ValuJet and SWA

factors for the inherent successes and/or intrinsic failures of each airline shall be examined. Clearly, neither ValuJets short...

Ocean Cruising and Disney World Cost Increase Comparisons

In six pages this report considers the increase in admission prices of these two leisure service enterprises over the past twenty ...

An Analysis of BBC Brown Boveri

Current trends which have an impact on this Swiss company is considered. Much of the information relayed is historic and Porter's ...

Still Relevant After More Than 40 Years 'Marketing Myopia'

This book report in 5 pages considers the Theodore Levitt text that was originally written back in 1960 for the Harvard Business R...

Scott Gross's Outrageous! Unforgettable Service ... Guilt-Free Selling

In five pages a book report on this text by Scott Gross is presented. There are no other sources listed....

Small Business and the WWW

the middle of the night, design Christmas presents for two nieces and a co-workers child, make special shipping instructions, and ...

Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

3Com and the Telecommunications Equipment Industry

In fifty two pages this research report discusses 3Com in a consideration of the telecommunications industry. Twenty six sources ...

Comparing Reebok and Nike

In seven pages this report compares Reebok and Nike in a consideration of manufacturing shifts to China from Indonesia, social res...

AT&T, Rostelecom, and British Telecom Telecommunication Companies

In thirteen pages these American, Russian, and British telecommunications companies are contrasted and compared in terms of US GAA...

Comparative Analysis of Nepal's and Japan's Telecommunications Industries

or partly within Nepals borders. The mountain areas in the north are sparsely inhabited. In fact, the mountains have played a sign...

Coke's Brazilian Market and Planning Strategies

Coca Cola's strategic planning and now it is led to its Brazilian market domination are the focus of this report consisting of fiv...

Democracy and the Economic Obstacles of Internet Access Availability

In nine pages this report discusses how democracy has now become dependent upon the Internet and access to in in this economic con...

Ideas in Comparative Advertising

This research report examines the concept of comparative advertising. What is it? Issues surrounding the use of the technique are ...

U.S. and Europe Pharmaceutical Advertising

In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...

Global Project Management

In eight pages this report examines international project management factors including problems, advantages, disadvantages, and pr...

Airline Reservation Systems of Apollo and Galileo

airline ticket through a travel agent in the United State, the odds are better than 2-to-1 that the ticket will be booked through ...

Multinational Nike Corporation

In ten pages this research paper considers the SEC reported earnings of the multinational corporation Nike. Seven sources are cit...

Business Information Systems and Emerging Trends

in price from $2,400 to $2,800 depending on configuration. Its marketing angle is that product is not enough and is therefore push...

IT Planning Crucial Factors for Business

In five pages this report discusses the business applications of information technology in a consideration of some critical planni...

Data Communications Technology Integration

closer to five rather than ten years. The development of integrated systems for data communications and the ongoing technological...

Software Program Integration and Material Requirements Planning

In this report consisting of five pages, manufacturing integration through software programs are evaluated in terms of cost effect...

PepsiCo and IT

In fifteen pages this report examines the information technology of PepsiCo in a consideration of policy, strategic, and objective...

Gateway 2000's Strategic Activities for 1 Month

In ten pages this paper examines a month of strategies implemented by Gateway 2000 based upon corporate activity and company repor...

Comparison of Business Cycle Analysis and Qualitative Anaylsis

In three pages this report compares these two types of analysis and also considers macro and micro forecasting differences as well...

Advertising and Marketing of Sex

In twenty pages this report examines product marketing and advertising campaigns in a consideration of how sex sells. Fifteen sou...

Business Ethics and Chicago's Ameritech

In five pages this report considers the company's business ethics as they influence corporate performance. There are four sources...

Employee Health Benefits of the Thiokol Corporation

A report of five pages assesses the success of the Thiokol Corporations health benefits for employees. Seven sources are cited in...