Essays 1981 - 2010
In ten pages a comparison on casual and conservative clothing marketing is made between J. Crew and Gap. There are more than twel...
This paper consists of eight pages and should be regarded as a report on the feasibility of a proposed children's shoe line by Ral...
In eight pages this paper discusses various marketing alternatives for Reebok. There are 7 sources cited in the bibliography....
In six pages this paper examines Starbucks in terms of its market share and its new competition. Seven sources are cited in the b...
In twelve pages this paper considers the processes of manufacturing products and marketing as they pertain to Land Rover North Ame...
In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...
In five pages this report examines US Eastman Kodak in this overview of the camera industry, its products, competition, and market...
In ten pages this pape discusses the importance of direct marketing especially in terms of educational software but argues that br...
In five pages this paper discusses PepsiCo's market position in a management case study analysis which also includes industry comp...
drink operations include the business of Seven-Up International. Pepsi beverages are available in more than 190 countries (PepsiCo...
In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...
In five pages the ways in which Pepsi and Coca Cola provide checks and balances of each other in terms of profitability and market...
In eight pages this paper examines how Domino's can creatively market itself and maintain its competitive edge. Thirteen sources ...
This paper considers 5 web pages as they represent marketing, business management, economics, accounting, and finance. Five sourc...
are involved in textiles and other such industries, but it is the high-tech category on which it pins its hopes for prosperity. S...
A paper consisting of five pages compares two marketing articles that examine the issue of customer satisfaction with one discussi...
In five pages inferior and superior products are considered in terms of how demand supply market equilibrium conditions apply to t...
In six pages Bell Atlantic is discussed in terms of the possibilities that exist for the company in terms of marketing both domest...
In six pages this paper assesses the global chain of hotels' present marketing situation in a consideration of image and its impor...
This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...
route Ellenaren Products will need to take in the new millennium. Part of this need to revert to more uncomplicated tactics is be...
In five pages this paper examines the marketing endeavors of American online as an external advertising venture for others and reg...
In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...
third largest, and accounts for somewhat more than one-fourth of the European Unions GDP. According to BusinessEurope (1998), amon...
This paper considers the creation of a business plan and examines 5 business resource and planning websites that can be of assista...
is not so high that products can be classified as dietary supplements rather than soft drinks. The products are politically and ...
In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...
In five pages this paper discusses a 'Cluetrain' webpage that reveals the innovation of new marketing gurus that embrace the Inter...
In five pages this fictitious manufacturer of dual atomizers is examined in terms of various techniques for marketing and sales. ...
In five pages Benetton's international marketing and its reasons for the company's continuing success are discussed along with an ...