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South Syracuse's Downtown Revitalization

The result is that people living in the immediate area perhaps are more open than most to street festivals, free concerts, craft f...

The Merger of Trebor Allan and Cadbury Neilson A Canadian Case Study

not cost sensitive, and there as a great deal of loyalty to existing bars. The brand was seen as a more indulgent brand and as suc...

Australian Great Western's Marketing Plan

in 1862 and is one of the longest established hotels in Queensland Australia. Located at 39 Stanley Street, Rockhampton, QLD the h...

Overview of Ericsson Inc.

In five pages this Swedish telecommunications manufacturer is examined in a comprehensive overview that includes a SWOT analysis a...

Overview of Rollerblade Inc.

In six pages this paper examines Rollerblade Inc. in a consideration that includes the 4 Ps and a SWOT analysis. Seven sources ar...

Mountain Bikes and the Rebirth of Schwinn

In seven pages this paper chronicles the fall and subsequent rebirth of Schwinn thanks to mountain bikes in a consideration of its...

Global Position of McDonald's

In seven pages this paper applies a SWOT analysis to McDonald's in an assessment of the company's global position. Five sources a...

Analysis of a Prospective Flight School Business

In eleven pages this paper discusses the aviation industry and includes a SWOT analysis with the focus being starting a new flight...

Washington Mutual and Banking Sector Changes

In five pages the U.S. banking sector is examined in terms of recent changes with the focus of how this has impacted Washington Mu...

Market Proposal - Launching a Triad Hallmark Store

for this proposal is located in Abilene, Texas, a city located approximately 170 miles east of the Midland-Odessa area and 180 mil...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

Case Study of the Sharp Corporation

making strategy as opposed to the new paradigms other Japanese companies had been using. Rather than going to the new mode where p...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

Financial Case Study of Microsoft

In ten pages this paper applies a SWOT analysis to Microsoft's position in this assessment of financial performance. Four sources...

Executive Summary of Colgate Palmolive

however, Colgate-Palmolive identified the problems and acted on them aggressively to bring themselves to the number one position a...

Analysis of Real Networks

In seven pages this paper analyzes Real Networks with the inclusion of a SWOT analysis and company recommendations. Three sources...

Analysis of a Large Commercial Laundry Company

laundry annually. Five million pounds is far beyond the capacity of any coin-operated facility to support on its own; the laundry...

A Blue Care Network Analysis

Michigan with a family of products that has been around since the middle of the 1970s ("Company," 2002). There was a time when BCN...

Performance and Outlook of Apple Computers

a friend had created the silicon chips on which the Apple Computer would be based, but they at first had no idea of how the chip c...

Analyzing the History of Ben and Jerry's Ice Cream

Both locally and globally they support and work with the Business for Social Responsibility organization which helped establish ov...

Toyota Motor Company - A Case Study

SWOT ANALYSIS Strengths: Toyota is currently Japans largest auto manufacturer and is the third largest auto manufacturer in the w...

Post 911 Airline Industry

missing. There are no passengers or crew members missing among those four hijacked planes, however. All 266 died at the hands of...

Vermont Teddy Bear Company and Environmental Forces

these new demands from customers as well as the requirements of the new marketplace, an organization must change its structure, pr...

Analysis of eCommerce

(Steenkamp and Roberson, 2002). Changes in information technology occur frequently, which makes it essential that any E-business ...

Human Resources and the Ben and Jerry's Ice Cream Company

In ten pages a SWOT analysis is applied to Ben and Jerry's in terms of its current human resource strategies. Eleven sources are ...