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Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

The Problem of Alcohol Abuse - Impact in Abusers and Families

Alcohol poses a direct risk as a result of the physical impact it has on the body. The use of alcohol is often seen as a social ...

Interviews with 3 Burglars

have to share the proceeds with anyone. The first man generally enters through a garage door. The second man, however, indicated ...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Self-Esteem and the Impact of Advertising

In a paper of eight pages, the writer looks at advertising and its impact on women's self-esteem. The view that advertisers target...

How Airbus Competes with Boeing

Airbus were able to obtain a total of 7,181 orders and deliver 4,218 aircraft, while Boeing only gained 6,360 orders and delivered...

Assessment of Microsoft and Google for Investment

forms the core of the organisations services. Are the dominance of the company is seen in the fact that Google search engine has a...

Lester Electronics Case Study; Financing Issues

takeover bid which is being made by Avral Electronics for Lester, this would appear to be a move to increase market share by Avral...

Organizational Behavior and Terminology

oriented towards job performance and participation" and this model results in "awakened drives" on the employees part (Organizatio...

Action Plan to Reduce Obesity in 12 - 18 Year Olds

causes of obesity catching children when they can still be influenced. Children who are overweight are one of the groups that ha...

Starbucks Advertising

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

Students Are Consumers, Colleges Are Businesses

where and how they acquire higher education is both grand and far-reaching; that universities are feeling the financial pinch of s...

Why is BMW Having Problems Increasing Market Share?

share by appealing to a larger target market. Strategies have included the failed acquisition of Rover, which was subsequently sol...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing Case Study; Beauty Products (Singapore) Ltd and the S&S Skincare Range

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

Marketing of the Discovery by Land Rover North America

Land Rover Discovery. The Discovery has been adapted to the US market, the brand role is similar to the Range Rover, but scourin...

Analysis of O Brother, Where Art Thou? Film Trailer

Goodman, who starred in four Coen films). Its dramatic KKK historical motif serves as a backdrop for what plays like a cartoon wi...

Hershey and the Irish Market

1894, with the creation of a sweet chocolate coating for the caramels that were being produced by the firm (Hersheys, 2009). This ...

How Mercedes Benz have Designed Cars to Meet Customer Needs

Mercedes Benz is the oldest automotive company in the world, the writer tracks the way that the firm has designed the cars over th...

Cultural Influences in the Purchase Decision

subcultures with these cultures, where there may be influences that impact on the way marketing is perceived and received that wil...

Photos4u Marketing Plan

In ten pages this paper examines a new photography studio's marketing plan in a city of California with 200,000 in a consideration...

Public Health Outreach for Pregnant Women for an African American Population

15 pages and 19 sources. This paper considers the importance of public health outreach for women who are pregnant, especially wom...

David McCullough The Great Bridge

over 276 feet above the high water; and weighed an overwhelming 14,680 tons (Wright 616). For anyone who had the opportunity to s...

Hollywood Celebrities and Consumer Behavior

In eight pages the marketing of Hollywood celebrities as a way of targeting consumer markets is examined by considering such impor...

Teen Pregnancy and a Social Service Program

In seven pages this paper examines a rural school's social service program for to target teenage pregnancy reduction. Eight sour...

Marketing Basics

will increase the revenue overall. In order to assess the optimum price level market research should be conducted with the red con...

The Trail of Tears: Issues of Sovereignty

The Cherokee people were a sovereign nation at the time of the Removal and the U.S. government had no inherent right to force...