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Human Resources Strategy of Johnson and Johnson

This particular case is centered around the Human Resources strategy that was implemented by Johnson & Johnson in 1997. This strategy includes many key aspects of corporate culture, leadership and global strategy integrated into one single global human resources program. This program allowed Johnson & Johnson to diversify their current employees, raise the standards for future employees, redefine the standards of leadership within J&J and improve global management overall.

The first portion of this human resources plan was to redefine the standards of leadership within J&J. This was accomplished by creating a new credo set of company values with over 60 specific behaviors that will dictate how well the company will perform. This new set of credo values serves as the foundation for the new HR plan to build on. There are six essential core credo values that were defined within the new plan, one of which is to behave with honesty and integrity. Integrity is the most important core value within the leadership that is important to employees according to the survey mentioned in lecture. Why is integrity so important? The definition of integrity is adherence to a code of values this means that every employee within J&J must adhere to the credo values; but integrity to me means something a little more than just sticking to a core set of values. Integrity is how a person’s demeanor and actions inspire others to follow in the same footsteps as they have. For example, a manager is not judged by what they say but what they do and how well they adhere to what they have promised. If a manager cannot act with integrity then the employees cannot either; therefore lowering the expectations of employees. No organization can function properly without someone to inspire employees to work towards a common goal and to hold them to a high standard of effort. If a manager does not have integrity then his/her employees will follow therefore breaking down the corporate culture to the minimal requirements.


The second credo value is to treat other with dignity and respect; this creates a corporate culture that respects ideas and innovations of others and creates an overall inspiration for innovation within the company. Having a lack of respect for others within an organization discourages employees from trying to work harder...

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