Musical Tuner Business Plan Summary
Uploaded by spootyhead on Mar 05, 2007
Musical Tuner Business Plan Summary
• Extent of the Investment
Our organization is designed to enable us to deliver the cost, capability and overall financial performance to be the Benchmark and to meet customers’ needs. In order to accomplish this, there is funding needed in order to mass-produce, advertise, and sell the product. From our initial calculations, our first year needs are $1,985,536. In order to sustain growth in not only the company, but the product as well, an additional $3,000,000 is needed to rent office space, pay employees, produce the product, sell the product, and market ourselves globally. Therefore, the extent of the investment we are looking for is 5 million dollars, either in one lump some, or preferable, over the coarse of 4 or 5 years (SEE financial planning for details).
• Principal Milestones to be Achieved
Our goal is to become the world’s largest provider in the industry of musical tuners (not only guitar). We have seen an enormous growth in this industry and have found the technology accessible to create a new breed of tuners.
• Target Market
The target market is not the beginning musician who is only willing to pay $100 for an analog tuner. We intend to capture the advanced/professional musician market. One who is looking for the best, most accurate tuner available.
• Summary of Financial Metrics
Our goal is to start making a profit in our 3rd year of development of this product. Our market analysts believe that after two years, the market growth and revenue will pick up substantially. Once the new technology is correlated to the product, a new demand will grow for the product’s accuracy. As a newly established corporation, we feel that with the aid from ASC Capital, we will be able to corner the market for digital guitar tuners (SEE Financial Plan Main Points). Once a profit is made from the product there are two options for ASC Capital to receive revenue. Profit Sharing or Stock options are the two choices that can be negotiated between KJESC and ASC Capital (SEE financial Planning).
• Why Should ASC Capital Invest
KJSEC believes that technology has enabled electronic tuning devices to become more accurate than ever. It is at this point; KJSEC realizes the importance of capturing the market at the beginning stages of this new technology. There is no...