Information Systems in Wireless Telephone Sales and Marketing
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A 6 page paper discussing information systems' contributions to sales and marketing of wireless plans and devices. Information systems can be a true help or a detriment to the salesperson seeking to meet quota or simply close a high percentage of customers entering the store. "Fast" hardware and particularly well-designed software can combine to present a view to the customer of efficiency and dedicated customer responsiveness, both of which positively influence total sales. Bibliography lists 7 sources.