HRM and Its' Role in the Customer Triangle of Company, Employee and External Customer

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This 14 page paper looks at how human resource management (HRM) can be very important to a company when trying to satisfy customers. Using the framework of the customer triangle the paper looks at the different theories and concepts that support the development of a customer centric strategy and then consider how these may be used by the HRM department to add value to the organization. The bibliography cites 15 sources.