Strategy for Emirates Airline

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A 25 page paper discussing Emirates Airline growth and strategy for the future. In 2004, Emirates Air's CEO Maurice Flanagan stated that the airline's order for 90 new, luxury aircraft to be delivered over a period of time extending to 2012 likely would not be sufficient for the airline to meet the demand that its management intended to create by that time. The astounding statement proved to be prophetic. The paper discusses internal and external environments and makes recommendations for the future. Bibliography lists 35 sources.