Strategy for Panera

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A 12 page paper discussing Panera Bread, assessing its industry and its strategy. The paper provides a STEP (or PEST) analysis, SWOT analysis and Five Forces analysis. It concludes with the general recommendation for Panera is to continue operations as it has been, focusing on the community and the individual customer even as it continues to promote its handmade and homemade bread. Bibliography lists 10 sources.