Examination of Genesis Research and Development Corporation

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The writer looks at the New Zealand biotechnology company and examines the firm with in its environment and industry, utilizing a PEST analysis, to look at the political, economic, social and technological influences, as well as a SWOT analysis which considers the strengths weaknesses opportunities and threats. The paper also includes a Porters five forces analysis. Other issues discussed include the reason for the fall in the company's valuation, and strategies it may be beneficial for the firm to support its value. Five sources are cited in the bibliography the seventeen page paper.