Analysis of Airbus

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Airbus is one of the two major manufacturers of aircraft, the writer looks at the company, its environment and the way in which it competes. The paper includes the use of a Porters five forces model as well as an IFE Matrix. The potential influences on the future of the industry in the form of oil prices and demand for aircraft is considered with the rights of finishing the paper giving conclusions and recommendations. Fourteen sources are cited in the bibliography this twenty page paper