Strategic Challenges to the Music Industry

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The writer answers questions based on a case provided by the student (Out of Tune). The writer assesses the challenges faced by the music industry with the development of digital music downloads and P2P applications such as Napster. The failures of the music industry to react and the way that scenario may be described using an I/O approach, the resource based view (RBV) and the guerilla view. Three sources are cited in the bibliography of this seven page paper.