Challenges for Online Merchants

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E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping. This essay reports what a business must do to set up e-commerce capabilities. There is an emphasis on Online shopping carts. How does a merchant set these up? What challenges exist-shoppers abandon billions of dollars left in those carts but do not complete the sale. There are three sources used in this three page paper.