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Essays 391 - 420

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Current and Future Operational Amplifier Uses

In forty two pages op amps that gained popularity in the 1990s are assessed in terms of the present and future uses for them. Thi...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Parallel Computing and its Evolution

"first commercial machine with floating-point hardware ... capable of approximately 5 kFLOPS" (Wilson, 1994; p. Parallel), or oper...

Singapore's Banking Industry and the Effects of International Mergers

In fourteen pages this paper discusses how the banking industry of Singapore has been affected by global bank mergers during the l...

Arthur Miller's Play The Crucible and the Film Interpretation

In five pages this paper contrasts and compares the 1950s' play with the 1990s' film version with McCarthyism among the topics of ...

US Economic Impact of Federal Monetary Policy

In ten pages this paper considers how during the 1990s the Fed's manipulation of interest rates affected the American economy. Te...

Inner City Education and a Baltimore Case Study

In ten pages education in urban areas are discussed with an examination of Baltimore's failed 1990s' school improvement initiative...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Polyester Fabric

the longevity of any article, be it clothing or cars. According to Callahan (1993) it was not until the flamboyant Sixties when f...

Process of Collective Bargaining

In six pages the collective bargaining process is explored with the primary focus being the early 1990s negotiations involving the...

China As a Business Destination for a US Logistics Company

English speaking countries. However, although the barriers may be low, the decision on markets may be best considered by looking a...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

The Basic Elements of Labor Economics

the Y axis shows the price and the X axis the level of demand, this would result in a downward sloping line. When considering the ...

American Son by Brian Roley

ways. At the beginning of the novel, they follow a Cain and Abel dichotomy. Gabe is the good and obedient child, "the son who is q...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Implementing Patient to Nurse Ratios in the Healthcare Environment

was a patient protection initiative which incorporated a requirement for there to be set nasty patient ratios in healthcare system...

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

Assessment of Russia as an Expansion Target for Louis Vuitton

support luxury purchases. It is also notable that as well as the increase in consumerism, the market for luxury goods ahs been see...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...