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Essays 1861 - 1890

Multilevel Marketing and Pyramid Schemes

In thirty pages this research paper presents examples that illustrate the differences between multilevel marketing and pyramid sch...

Strategies for Marketing Services

In fifteen pages this research paper discusses how services can be successfully strategically marketed. Fourteen sources are cite...

Transactional and Relationship Approaches to Marketing

In twelve pages this research paper considers transactional and relationship marketing methods in a contrast of differences. Eigh...

Marketing Tools and the Validity of Psychographics

In two pages this paper argues that psychographics and the ways in which it misleads and exaggerates should not be regarded as a v...

Soccer Camp Marketing SWOT Analysis Sample

In five pages this paper discusses marketing a community soccer camp with a SWOT analysis of strengths, weaknesses, opportunities,...

An Overview of Internet Marketing

increasingly changes the way in which business is practiced. There are few aspects of business which are not today affected in som...

Pharmaceutical Companies and the Trend of Online Marketing

the new advertising venues. This trend has been reflected in pharmaceutical companies as well, for whom online advertising has bee...

Regulations of Market Access in the International Environment

given the same treatment as the most-favored-nation status (WTO, 2011). MFN applies even when...

KUDLER FINE FOODS AND MARKETING RESEARCH

2) determining a research design; 3) identifying data types/sources; 4) designing data collection forms and other methods; 5) dete...

Market Segmentation and Lifestyle Analysis

of a fully realized marketing strategy. In preparation for marketing to the community, it is first necessary to make an analysis...

Marketing Strategies - Their Importance and Potential Obstacles

of management. This is because that level of management is responsible for defining the mission, values, and culture of a given or...

MARKETING OF A BEAUTY SPA

to apply the 7Ps concept to a specific service she recently experienced. The service in question is a beauty spa. Though a specifi...

MARKETING PLAN: GEORGIA DOG RANCH

governments. The purpose of the Georgia Dog Ranch is to provide people with a place to go to exercise their dogs that...

The Influence of Market Structure on Pricing, Supply and Demand

The writer answers questions set by the student discussing the way that market structure will impact on issues such as pricing wit...

MARKETING STRATEGIES, FOOD DISTRIBUTION AND EXPANSION

the fact that the competition has higher prices, while perhaps ignoring that the competition lowers prices for bulk shipping. This...

The Agency Problem and Choices for Market Entry

This paper is made up of two sections. The first section discusses the way in which the agency problem may manifest and how it may...

Social Media Marketing: A Research Proposal

which presents an interesting problem in regards to the development of effective and appropriate marketing systems. It is an onlin...

KUDLER FINE FOODS: MARKETING, ADVERTISING, SALES - AND TECHNOLOGY

In other words, marketing involves everything from ensuring the right products are being offered to the right consumers, to ensuri...

Assessing Political Risks in International Investment Markets

a matter of consensus that globalization, spurred on the rapid development of computerized communications technologies, has change...

RESOURCE ALLOCATION IN A MARKET ECONOMY: AN OVERVIEW AND DISCUSSION

the "markets" should decide allocation of resources. Market economic theory points out that free markets end up maximizing the eco...

TARGET MARKET: PINK TAXI COMPANY

of competition with other forms of transportation such as busses and light rail. But cabs have their own unique part in the transp...

SOUTHWEST AIRLINES AND MARKETING

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

Do Consumer Desires Differ Across Different Markets

lower basic order needs have to be satisfied before higher order needs can be pursued. The basic needs start with physiological n...

Market Supply Chains and BHP Billiton

the Bass Strait. The firm was becoming increasingly diversified, and investments were being made in a range of different areas, in...

McDonalds Marketing Mix

acceptance of variance in the way that the marketing mix is managed. 2.1 Product The first element of the marketing mix is the ...

Marketing for an Over the Counter Medication

product will be used. The firm will choose a target market by looking at the potential segments which the product will satisfy an...

OFFICE FURNISHINGS: SELLING TO THE GERMAN MARKET

tend to have a respect for tradition, a desire to fulfill social obligations and even to protect "face" (Hofstede). Moving ...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

The Role of Marketing and Mass Media on Gender Perceptions

theory was developed in an attempt to break through established conventions and depict society, as it actually is, not as the gend...

Marketing and Community Health

health plan is linked to the belief that there are risk factors that can be assessed in an aggregate that are influenced by both p...