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Essays 331 - 360

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Global Consumerism

In five pages business approaches to global consumerism are discussed with various arguments from both sides offered along with ma...

Photovoltaic Technology and Market

Most system will see the installation of flat cells in existing roofs, but they are being increasing installed in new builds with ...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Monopoly Competition and Product Differentiation

is very difficult to achieve. For example, even if the first three characteristics are present, most markets today are difficult t...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

Orlando Beyond the Theme Parks - A Book Proposal

be updated on a regular basis. However, the majority of these travel books focus is exclusively, or predominantly, on the two majo...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

Characteristics of Different Securities

New Zealand (Bank of Queensland, 2010). Convertible Notes Dragon Mining Ltd is listed on the ASX with convertible notes traded,...

Comparing Change in Two Companies

to customers, many of which were moving to travel low cost competitors, this means offering a high level of service and balancing ...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

Assessment of the Japanese Market for Mangoes

that of Japan, a developed market, where it appeared there is an increasing demand for mangoes at the current time. In order to as...

Considerations When Going Global

trust" (The Federation of European Employers, 2003). The members of the work councils are elected by the employees and the gender ...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

UK Financial Services and Marketing

In seven pages this paper examines the financial services' market in the United Kingdom in a consideration of purchase types, purc...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Marketing Plans and the Incorporation of eMarketing

it is a medium that is still in its infancy, there are no steadfast rules regarding marketing on the Web (Pragnetix Ltd., nd). Non...

Effects of Child Abuse/Study Summary

various measures, the first step that the researchers took was to compare maltreatment items that were administered in the lab ses...

Corporate Value and Capital Structure's Impact

great many models have been developed that seek to determine what a share price will be and how it is assessed. These may refer di...

'Personality Traits of a Group of Young Adults From Different Family Structures' Journal Article Reviewed

In four pages a review and study evaluation of this journal article are presented. There is also included information on this cit...

Structuration

transition from childhood to adolescence and advanced education to career are all a matter of happenstance no matter where they oc...