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Essays 361 - 390

Chevron's 'People Do' Advertising Campaign and Ethics

is to promote not its products, but rather its company image. Increasingly, the mainstream finally is becoming more environmental...

Primaries and the 2000 Election Campaign

family is an asset. In the United Stats, when somebody wants to run, there is a process they must follow. First, they must gain ...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

1992 Presidential Campaign Marketing

In six pages this paper compares marketing strategies of 1992 presidential candidates Ross Perot, Gov. Bill Clinton of Arkansas an...

Harry Truman's Surprising Victory in the 1948 US Presidential Campaign

In five pages this research paper examines how President Harry Truman pulled off an astonishing upset of Governor Thomas Dewey in ...

Global Campaign Against Terrorism and Post 911 Legal Considerations

this kind of offense when it is committed on board an aircraft registered in that state, when the aircraft lands in that state wit...

2000 U.S. Presidential Campaign and Elaboration Likelihood Theory

In twelve pages this theory's concepts are examined within the context of the 2000 U.S. presidential election with attitude paths ...

Advertising Campaigns and an Evaluation of Emotion versus Logic

In seven pages this paper evaluates the effects of advertising in terms of appealing to emotions or logic with a survey sample and...

The Campaign Strategy of Al Gore in 2000

A report consisting of five pages discusses from the perspective of a political consultant how Gore could register a significant v...

The Negative Side of Wal-Mart and Its Public Relations Campaign

to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Plains Indians' Military Campaigns

that had hired on with the Calvary (Hoxie, 1995). These scouts were just a handful of the thirty-three scouts that were under Cus...

Seat Belt Promotional Campaign

This paper provides an overview of a public health promotional, which encourages the use of seat belts. Three pages in length, fou...

'Labor Slowdown Campaign' 2004 Australian Article Sociological Assessment

Now, drivers are taking action. Why are they doing this? The employees claim that they want more rights, and that drivers are be...

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

The Effects of the 2008 Presidential Campaign

it is important to remember that the executive office is only one branch of government, and much has to do with which parties have...

“The Private History of a Campaign That Failed”

History of a Campaign That Failed" with a recounting of his interactions with another young man that was about the same age that h...

Strategic Campaigns in World War Two

North Africa - Operation TORCH: TORCH represents the first combined Allied action of the war, when British and American troops lan...

Developing a Public Relations Campaign for Tesco

with the market place maturing and threats seen from existing competition as well as potential new entrants in some areas, especia...

The Day of Battle - Rick Atkinson Looks at the Italian Campaign

on whether or not to invade Italy; its quite another to read about the meeting between FDR and Churchill, the dickering that took ...

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

2003 CWA and Verizon Contract Campaign

labor contract between Verizon East and the Communications Workers of America (CWA) expired (Communications Workers of America, 20...

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...

An Analysis of a Gun Control Article

policy has followed. They discuss each law in more detail, relating it to the historical events that propelled each piece of legis...

3 Articles on Homosexuality

In five pages three articles featuring the topic of homosexuality are summarized and analyzed. They are Christopher Hewitt's 'Hom...

A Proposal for the Development of a Micro-Financing Strategy for Egypt Which Is Compliant with Islamic Laws

a requirement to pursue policies that will aid with increasing the long term income of those who are poor. In a recent TV intervie...

Finance 101

The paper is presented as an introduction to for a student studying finance. A number of different terms and concepts are defined...