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Essays 541 - 570

France's Beauty and Health Industry

trade. However, this also increases the potential competition. There are several different segments to the health and beauty marke...

Internet Utilization of Virgin Records and Liz Claiborne

But Liz Claiborne has also worked in cyberspace as well. Needless to say, Claiborne has its own website, www.lizclaiborne.com, whi...

Economy of China and Foreign Direct Investment Effects

Chinas FDI Policies In the late 1970s, China began opening the door for foreign direct investment (FDI) (Fung, Iizaka and Tong, ...

Market Segmentation and Pfizer Animal Health

are those whose primary income is from cattle ranching. The average age is 51, and "26 percent hold a college degree. They have ...

Home Health Care Services' Market Structure

income" (Helms, 2001). The policy was established during WWII at a time when providing health care to workers was relatively inex...

Tourism's 7 Ps

a new customer when compared to the cost of keeping an existing customer (Thompson, 1998; 29).It is also necessary that the provis...

Aviation and Marketing

But these days, for the most part, price tends to be the dominant factor when it comes to competition; price and loyalty through f...

Barclays Bank

e-commerce, this is as high as 91% in the UK and 95% in the US (Hobley, 2001). This demonstrates a massive growth in the use of th...

Music and Sex

ad and an indirect effect on attitudes towards the brand (Jones, Stanaland and Gelb, 1998). Their own study revealed that women h...

Marketing Strategies of the Mills Corporation

About 30 percent of the REIT itself is owned by Kan Am, a German investment syndicate (Stimets, 2005). The...

Cuban Cigar Industry Entry

the global market outside the U.S." (Flannery, 2004; p. 51). Habanos primary international focus at present is, of course, China....

Postal Services Industry of the United Kingdom

some areas were delivery and collection will cost more than any potential profits, this has lead to some level of protection in or...

Online eCommerce CD Industries

"We really consider data architecture to be the component of a successful on-line content and transaction facility," statesMichael...

Tourism and Psychology

based on Jungs theories in the early 1940s. Specifically, the authors were attempting to make Jungs theory of human personality un...

International Athletic Shoe Company Establishment

company, one that can provide styles for all feet but highlight womens lines. The base product will be a new running shoe. We wi...

Meeting Demands by Changing Manufacturing Plants

(Rink, Roden and Fox, 1999). Even when sales begin leveling off or decreasing, the company still has alternative strategies they ...

Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

a constant state of change. Because of this perpetual fluctuation, mass marketing focus must remain ever pliable. Strasser...

Wine Industry in Bulgaria

increased presences may be a viable options. When we look at the average spend, the largest section of the UK wine market t...

The Impact of the 911 Attacks on Airline Marketing

played an integral role in maintaining customer return long after the marketing tactics have been utilized. Indeed, getting the p...

American Trucking Industry and the Effects of the North American Free Trade Agreement

cost thousands of US jobs. None of those unions has been as successful as the Teamsters, however (No truck with free trade; NAFTA...

Function of Government within the realm of Private Business

to be applied as appropriate" (Should Agricultural Subsidies Be Abolished, 2002). Others against government subsidies sit...

Possible Futures Within the International Battery Market

2010. Estimates of the growth of the lithium battery market during that period place the value of the lithium segment of the mark...

Integrated Privatization Marketing Campaign Development

of resistance may create a difficult situation, reducing the level of attractiveness of the share to potential shareholders. There...

Case Study of P.F. Chang's Chinese Bistro Chain

a total of roughly 858,000 in the United States, and with dales forecast at $407.8 billion this shows a 4% increase on 2001 (Natio...

NYC Health Club Proposal, The Six Moons Gym

the body to do it in style. Indeed, people of all ages, socioeconomic levels, and of both genders are flocking to health clubs to ...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

Long Island Golf Driving Range Marketing Plan

the island. The important thing to note is that while Long Island is right near Connecticut, with the exception of the ferry from ...

Career Choice of Marketing

has only just recently taken online. By doing so, ODonnell has placed himself squarely in the middle of some of the most innovati...

Consumer Changes and the Influence of the Hospitality Industry

1998, and all of Europes leading economies opting into the union were able to join in the first wave in 1999. What the...

Bally's and the Fitness Industry

II. The Gym Industry The health club industry has been shown to be tough during even the most difficult economic times ("Indu...