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Essays 211 - 240

Global Product Public Relations and an Interview with Sir Richard Sykes

In twelve pages a sample interview with Glaxo Wellcome's chairman considers product public relations in a global marketplace. Ten...

Time Changes Race Relations

In ten pages this paper considers how time has changed race relations in the U.S. Ten sources are cited in the bibliography....

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

A Modest Proposal by Jonathan Swift and Relations Between Tenant and Landlord

In 5 pages this paper discusses Swift's satirical depiction of Anglo Irish landlord and Irish peasant tenant relations in A Modest...

Defining Public Relations

known as the two way street model of public relations, where there is an attempt to help communication take place bilaterally rath...

Media and Public Relations Campaigns

more lengthy and ongoing, and constantly emphasises the underlying rationale for the event....

International Relations and Next Debate Issue

ideals. However, in the political world cultural contamination may be seen as the spread of democracy and increased social integra...

Missions, Theology, Praxis

praxis means different things to different people. Some believe praxis is a way to acquire truth and that praxis may even be a mod...

CSR and PR Public Relations: Corporate Social Responsibility (CSR)

and the customers of The Body Shop, the stakeholders involved are those who not only invest directly in the company but also those...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

Public Relations Campaigns in Colombia

In a paper of nine pages, the writer looks at international public relations campaigns. Colombia's campaign to improve its interna...

Advertising Mix and Public Relations

In the past several decades there have been repeated surveys by university groups, private public relations operations or even the...

Public Relations and Effective Uses

is the customer who makes final judgment on the organizations efforts, or rather it should be the customer making that determinati...

Proactive v. Reactive Public Relations

specific the goal, the more effective one can be. For example, suppose the company needed to increase sales by nearly twenty perce...

Public Relations and the Job of a PR Professional

1988, the Assembly of the Public Relations Society of America adopted a definition of public relations: "Public relations helps an...

Chapter Outline of Public Relations Strategies and Tactics

does this depends, however, on the type of organization. Studies performed by the University of Maryland and Towson State Universi...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

Interpersonal Relations Assessed

and physical functioning (See Brooke, 1999). As a result, Bracken outlines 60 psychoeducational assessments that can be used effe...

Book Report on Applied Public Relations

global citizens. Within the context of this work, authors explore each type of stakeholder and then go on to provide case studies....

African-American Youth Public Speaking And Community Relations

may lead to African-Americans and others dropping out at even higher rates. We know that the high school graduation rates for many...

Merrill Lynch: Recommendations for Good Public Relations

to a good cause. A CEO may want to be in the spotlight for some notable achievement. Each of these public relations tactics genera...

ROADMAP FOR A PUBLIC RELATIONS CAMPAIGN

With that in mind, lets take a look at the campaign objectives and risks. Campaign Objectives and Strategic Risks...

Public Relations for the Puerto Rico Hurricanes

but it does provide greater ease of scheduling and avoids bye situations at playoff time. Eastern Conference Western Conference C...

Websites of Selvage and Lee, Ruder Finn and Manning, and Burson Marsteller and Public Relations Activities

the masses? These are important ethical questions posed each and everyday throughout the global business and social worlds; wheth...

Public Behavior and Interpersonal Relations

a ruckus. It might be deemed crazy behavior as well. Children learn this too. When children act out at home, they may receive a "t...

Science and Public Relations

Yancey wrote: "Today, the National Academy of Sciences in Washington, D.C., opens its Marian Koshland Science Museum. The ...

The Negative Side of Wal-Mart and Its Public Relations Campaign

to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

Wal Mart and Public Relations Issues

retailers were learning at the same time, but that Wal-Mart learned to apply better than most. When Walton was able to buy an ite...

Chinua Achebe's A Man of the People

tactics. There is a great disparity between the haves and the have nots. The health conditions are horrible with no running water ...