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Essays 2131 - 2160

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Assessment of Burberry

his failed attempt to scale Mount Everest (Burberry, 2011). The robust image of the brand was further enhanced with the firm recei...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

School Psychologist: Job Analysis

qualities that are employed within the context of a job, and which are needed in order to ensure successful performance (Spector, ...

Assessment of Russia as an Expansion Target for Louis Vuitton

support luxury purchases. It is also notable that as well as the increase in consumerism, the market for luxury goods ahs been see...

Fifteen Articles on Fire Industry Issues

In six pages this paper examines the issues of deaths, employment, and safety as they pertain to the fire industry in an analysis ...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Union Carbide and Dow Chemical Merger

In ten pages this paper presents an article and SWOT analysis of the August 1999 merger between Union Carbide and Dow Chemical. F...

Homelessness Featured in 4 Articles of The New York Times

it is a realistic view of how corporate Americas downsizing and cutbacks are affecting the very core of the working population. L...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Dancers and Variations in Attitudes

also evidence that some attitudinal variations were indeed caused by prejudice. Authors suggests that more research is necessary t...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

The Hewlett-Packard Acquisition of Compaq

put together provide a full range of consulting and product support, including the commercial server market. In addition to this t...

The Basic Elements of Labor Economics

the Y axis shows the price and the X axis the level of demand, this would result in a downward sloping line. When considering the ...

Can the Stock Market be Outperformed?

growth for their clients, either in the short, medium or less often in the long term depending upon and the type of investment fun...

Critique of Bohomol, Ramos and D'Innocenzo (2009)

of a research article is "an impersonal evaluation of the strengths and limitations of the research being reviewed" (Coughlan, Cro...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

DECISION-MAKING AND ANALYTICS: ARTICLE REVIEW

Davenport points out, executives rarely dig beneath the boardroom or executive suite to get the information that can help make tho...

Apple’s iPad

similar operating system to that found in the iPhone, with the device controlled by the a multi-touch LCD screen. The device has a...

The Influences and Marketing of Nordstrom

facilitate automated ordering. Technology has also facilitated a presence on the Internet is also supportive of the marketing effo...

The Influence of Macro Economic on Stock Market Prices

potentially greater value when applied to developing markets, where there is an increased desire to attract investment and capital...

Different types of Ratio Analysis

with the use of ratios, which will be discussed further later in the paper, in order to compared performance. A hospital may use t...

Summary/Article on Unemployment Benefits

sufficient leeway to earn a living. Therefore, employers should consider the questions related in the article, such as whether or ...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

Competing in the International Environment

choose this strategy, if there is limited international demand then cost of setting up new facilitative may not be viable, may hav...

Determining Market Entry Strategies

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

Assessment of GE Netcom

the same economies of scale but they have a lower level of risk, selling to the consumer markets, which has been aided by the acqu...