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Essays 1351 - 1380

The Potential of CRM to Improve Satisfaction in a Church Congregation

overcome. 1. Introduction Marketing and ensuring customer/stakeholder satisfaction in non-profit making organisations can be v...

Da Vinci Furniture Marketing Case Study

different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...

Family Homelessness and the Impact on Health and Healthcare Provision

as an increased occurrence in low income families it has also been noted that members of minority populations are also over repres...

Environmental Influences on McDonald's

prevent a Canadian Coffey firm using the term McBeans, and a coffee shop in Seattle called McCoffee and in 2009 it lost an eight-y...

Improving Telemarketing Pratices

customers such a demographic data as well as purchase history to assess which product(s) they may be most likely to purchase (Fang...

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

The Way in Which Increasing Globalisation Has Created Increasing Economic Interdependence and Reliance on Nation States

seen as increasingly important with recent financial crisis seeing the need for countries in dire straights receiving support in o...

The Concept of Fiduciary Duties with Specific Consideration of Contractual Relationships

to regulate relationships that should be based on reasonable trust, with this being necessary for social and economic purposes. ...

Mankind and the Environment - Exploitation or Stewardship

present without compromising the ability of future generations to meet their own needs" (WECD, 1987). This approach clearly indica...

Socialism in China

over the way in which commerce took place. Deng Xiaoping announced a plan at the Third Plenum of the 11th Central Committee of the...

Dell 2001 - 2020

increasing competition as well as a changing commercial environment. However, change does not stop, it is continuing. Furthermore,...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

The Influence of Sport in the Context of Creating, Maintaining and Challenging Ethnic Identities and Stereotypes

game, including the way the game may be associated with the national identity in terms of values in a manner not found in other sp...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Operational Assessment of Apple Inc.

more proactive (Barnes, 2007, p25; Hollins and Shinkins, 2006, p17). The way operations develop may be seen as moving increasingly...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

The Challenges and Experiences of Aboriginal and Islander Tertiary Education Students

any hint of shame mixed in with the pride. In some way Higgins already felt different, otherwise she would not have felt this conf...

Russian Standard - Vodka and Banking

Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Facing East from Indian Country

history of the United States but are all too often not the focus of American history. While other authors seem to circumvent the r...

Principles for Ensuring Health and Safety in a Working Environment

with different elements; together they give a good overview. The first principle is that all workers have rights, this principle...

Capital and Operating Projections for an IT Project

last start up cost is the start up training costs for the staff, if the staff are to be brought in from external sources there may...

Financial Performance of eBay according to the 2010 Accounts

firm has proven the effectiveness of its business model, showing it is suitable to different economic climates. 1. Introduction ...

The Problems of Low Motivations Level in Employees

increased level of dissatisfaction and low morale in employees, possibly related to personal as well as work situations. In 2011...

Controversy over a Name - Macedonia

The writer looks at the problems faced by the Former Yugoslav Republic of Macedonia and their conflict with Greece over the name. ...

The Positive Results of Empowering Employees

and actions to employees, authorizing them and supporting them in those tasks (Turk, 2010, p60; Menos, 2001, p153). Spitze...

A Theoretical Assessment of Motivational Strategies at Starbucks

service creating happy customers (Heskett et al, 1994, p164). The human resource management (HRM) model of Starbucks is often ci...

Amazon.com and the Kindle Fire

improve project management in the future. 2. The Background 2.1 The Company The Kindle Fire was developed by Amazon. Amazon is ...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

The Realist and Liberalist Concepts in International Relations

which may be argued as more closely aligned with realism. Others see it in terms of cross board transactions, which include differ...