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Essays 91 - 120

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Advertising and Creativity

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Controversies Associated with Advertising's Role

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

The Dark Side of Advertising in America

Since billions of dollars are at stake, you can bet that they are going to get it right. Kilbourne states that the average Americ...

An Overview of the History and Future Trends of Advertising

in advertising. History Early History The greatest influence of the invention of the Gutenberg printing press in the 15th c...

Consumer Decision Making and Advertising's Influence

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...

Advertising's Various Steps

our lives, in a psychological effort to cause us to purchase the product. In effect, the message is if you buy this product your ...

Advertising's Power

outside of the home to shop for something was very appealing to the consumer. The other big draw was the fact that the average lis...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Market Consumption and Advertising's Impact

In seven pages this paper examines market consumption in a consideration of how it is influenced by advertising. Six sources are ...

Advertising's Optimal Types

been seen recently (How often should you advertise? 30), then those shopping for shampoo may be convinced to try the product. Meow...

Advertising's Subliminal Messages

idea that the forbidden is better, is still in effect. Many people will overspend on a pair of brand name jeans which they could h...

Advertising's Positive and Negative Social Impact

In five pages this critical paper examines the social benefits and detriments of advertising. Four sources are cited in the bibli...

CHANGING AQUARIUS ADVERTISING'S ORGANIZATIONAL STRUCTURE

This 5-page paper focuses on case study questions about the organizational structure of Aquarius Advertising Agency -- and how it ...

ADVERTISING REGULATIONS: CHILDREN AND FOOD ADVERTISING

to be exposed to higher volumes of food advertising on television, with the goal of encouraging these children to eat unhealthy fo...

Substance Use and Abuse

The Healthy People 2020 project reported that substance abuse in the United States has decreased but there are still more than 20 ...

Mexico's Drug Cartel War: United States' Role

United States has long been in battle with itself in an ongoing attempt to control its rampant drug problem, on that clearly stems...

Adverse Drug Reactions and Metabolic Changes Associated with Antipsychotic Medications

as typical or traditional (first generation) and atypical (second generation) (Blake, 2006). Typical antipsychotic medications ar...

Reaction Paper on Joshua Marston’s Film Maria Full of Grace

perfect mule to travel from Bogota to New York because no one would dare X-ray a pregnant woman. Of course, by ingesting the 62 h...

Why Pharmaceutical Companies Focus On A Disease

potential to make it through to the next step, the Phase 1 human testing trials (Masia, 2008). This is a very healthy small group...

Living With AIDS

combination of these drugs is prescribed although there are some drugs that are combinations within themselves, such as Combivir, ...

Legalizing Drugs

For example, most people do not know that cocaine was once a common ingredient in Coca-Cola. Many social pressures led to the even...

California Drug Statistics

groups during the ten-year period: 16.5% juveniles and 42.1% adults (Bureau of Criminal Information and Analysis, 2000). Gender p...

Medicare, Part D

to the medications needed to ensure their health. Beginning in 2004, Medicare began to offer aid, $600 a year, for covering the co...

Xanax: An Argument for Inclusion in the DSM

drug-related visits to the emergency rooms across the nation in 2005: "31% involved illicit drugs...

Depression Treatment: Annotated Bibliography

This also is a literature review, one that focuses on an evidence-based approach to determining the value of prescribing psychoact...

Curbing Drug Use in North Idaho

The people in the home that they were taken from were killed, and one of those individuals was their mother. Yet, one has to wonde...