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Essays 1681 - 1710

Business Writing, Car Buying, and Letters of Transmittal

In sixteen pages a business writing report concentrates on a new car purchase and transmittal letters that will assist consumers i...

Urban Hispanic and African American Marketing

In sixteen pages this paper examines how marketing can target these two extremely important consumer groups. Fifteen sources are ...

Online Salesmanship

In ten pages this paper examines how the Internet can serve as an important sales implement in a consideration of its different ap...

Bankruptcy and Consumer Chapter 7

In a paper consisting of fifteen pages Chapter 7 bankruptcy or the discharge of most consumer debts is examined and include its in...

How Spending by Consumers Was Affected by President Ronald Reagan's Tax Cuts

In seven pages this paper discusses how 'Reaganomics' or the economic policies and tax cuts of Ronald Reagan impacted the spending...

Economy of South America

In eleven pages the ongoing economic problems of South America are discusses with the focus being on Brazil and the impacts experi...

Evaluation of Consumer Credit Scoring

more money will be made for the lender. By writing a lot of loans quickly, money is saved on investigative work and the scores c...

An Analysis of the Stock Market Crash of 1987

The humor seemed to be endless during those hard times but not everyone was laughing. There was still some panic. One unfortunate...

1990 and 1996 Economic Conditions

In nine pages the economy during the years of 1990 and 1996 are compared in terms of consumer confidence, inflation, and unemploym...

Young Americans and '30 Somethings' Consumer Habits

In six pages this paper contrasts the differences in consumer attitudes between young adults and '30 something' Americans that ten...

Consumer Interest Rates and the Impact of the Federal Reserve System

Fed raises its interest rate, then the commercial bank also takes the same action with the interest rate it charges for loans made...

Children and Advertising

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Sponsorship of Corporate Golf Tournaments

In eight pages the practice of corporations sponsoring golf tournaments is examined in terms of who receives the greater benefits,...

Singapore and the Marketing of Video Games

In ten pages this paper discusses what must be considered when marketing home video games to the Singapore market in a considerati...

Consumer Protection Responsibility and Jack in the Box

In six pages this paper applies Kantian philosophy to Jack in the Box in this examination of consumer protection issues and the fe...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

Overview of the Unilever Company

In five pages this paper presents an overview of the largest global consumer goods' packager. Eight sources are cited in the bibl...

Overview of Consumer Research Groups

Consumer Research Groups are considered in ten pages with terminology definitions, issues, functions, and significance included in...

Children and the Effects of Marketing

In eight pages this paper discusses how product marketing focuses upon children in a consideration of the connection between paren...

Psychology of Consumers and Three Case Scenarios

In fifteen pages three case scenarios of a JVC video recorder purchase, switching from Marlboro reds cigarettes to Lights, and buy...

Innovations and Problems of the Credit Card Industry

In twenty six pages this research paper considers the U.S. credit card industry in an examination of its innovations such as 'smar...

The Importance of Brand Names

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

Contemporary Consumer Marketing

In five pages various marketing methods and Hugh Mackay's observations are featured in a discussion of how marketers are affected ...

Priceline.com Evaluation

In eleven pages an evaluation of the Priceline.com company in terms of consumer complaints and impact upon stock with corporate hi...

A Review of How Did American Slavery Begin?

A 5 page review of the book by Edward Countryman. This book includes five essays and, although it has received less than positive...

Commercial and Consumer Marketing

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

Returning to the Neolithic Period's Agricultural Revolution

In five pages this report discusses the agricultural revolution of the Stone Age and how humanity evolved from primitive gathering...

Comparative Analysis of Consumer and Business Marketing

In eleven pages this paper compares business and consumer marketing in a consideration of similarities and differences with a Cari...

Types of Consumer Time

In ten pages consumer time allocation is considered in an examination of leisure, nonmarket and market time. Eleven sources are c...