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Essays 481 - 510

Ryanair and British Airways

had in the past, but with the difficulties seen in the aviation industry this may be a reason why strategy should be re-examined f...

Case Study of the Carl Zeiss Company

have been an attractive choice, not only due to their knowledge, but also their location in a different part of Europe, benefiting...

Overview of Generic Pharmaceuticals

Competition became fierce with more than 1,000 applications for generic drugs in less than a year (Barr Pharmaceutical company, 20...

Is BP Amoco Ethical?

(Stonehill and Dullum, 1990; 34). When looking at BP the general approach as well as specific issues needs to be considered and lo...

The Potential Value of the Yahoo and Microsoft Merger

Tait, 2010). However, globally it is estimated at only 67% (Tennent, 2009). Therefore, it was deemed suitable that a merger was a...

Managing a Company's Branding

The writer discusses the importance of correct brand management by the company and the customer sales representative. If the compa...

Economic Principle Basics and Campbell Soup Company

In ten pages various economic principles such as unemployment, inflation, recession, and wages are explored with the focus being o...

Customer Letter of Complaint and Company Response

In five pages this paper involves a student writing assignment involving a customer letter to a company regarding receipt of a def...

Internet Telephony Industry IDT, VocalTec and the Internet Telephony Industry

In five pages Israel's VocalTec and the American IDT companies are contrasted and compared in an assessment of the Internet teleph...

Corporate Overview of Philip Morris Tobacco Company

In fifteen pages this corporate overview of Philip Morris Tobacco Company includes corporate objectives, marketing tactics and str...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Overview of Perrigo Company

In eighteen pages the Perrigo Company is presented in an overview that examines the company's management strategy and applies a si...

A Sales Presentation Sample

This five page paper describes an anonymous company's sales presentation and includes discussions of plans featuring sample cost a...

'Excellent' Company's 8 Attributes

In five pages this paper analyzes Thomas J. Peters' and Robert H. Whiteman's In Search of Excellence Lessons from America's Best ...

The Financial Implications of Undertaking Ecommerce

however, it may also be slightly limiting as the internet may not be the only medium open to e-commerce. The level of trade has b...

Budgeting, Cost in the Coca-Cola Company

ABC (activity based costing) and EVA (economic value added) concepts have caused changes in the Coca Cola Company's budgeting and ...

Business Ethics and Policy

religious ideology) and the various "sciences" of business (Parker S27). Quite often these arguments have attempted to negate the ...

A SWOT Analysis and Case Study of Eli Lilly and Co.

"laid the foundation for the Lilly tradition" of concentrating first on the quality of existing products and only then expanding t...

Managing Human Resources at Coca Cola

external macro effects on an organisation in a business environment (Goett, 1999). His five forces model is designed to show how t...

Organizational Training Needs at SMC Company

its shareholders. There can be many more stakeholders, of course, and such certainly is the case for SMC. Extending consideratio...

Doing Business in Ethiopia for an American Company

In many cases it is not only the firm that benefits economically but also the African people themselves. Many regions of Africa w...

The Development of a Paperless Society

http://www.kofax.com/learning/casestudies/ascent_vrs_case_jcbradford.asp), this is for the most part an original scenario. J.C. Br...

TradeCard B2B eCommerce Case Study

means of getting traders and trade services providers to sign on and become YradeCard members? How could TradeCard change the mind...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Kellogg Company Analysis

in this market over the last decade and longer is for healthier foods in every category. Consumers are far more health-conscious t...

The WorldCom Meltdown

thousands of businesses around the world" (Moberg and Romar, 2002). It also carried "more international voice traffic than any oth...

Does a Risk Manager Need to Understand a Firms Finances?

they all will impact and be impacted by risks. The tasks of the risk manager start with the way that risks are...

Sony Corporation - Organizational Analysis

2008). The company continued to grow and expand globally and consistently produced new and innovative products to its inventory (S...

How Research is Used by a Distribution Company

generalized research which took place many years ago. In more recent years there has been research that can be seen as specificall...