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Essays 271 - 300

Arguing Against Increasing Dental Insurance Coverage

In five pages this argumentative paper expresses opposition to dental insurance coverage increases based upon out of pocket expens...

The Use of Cafeteria Benefits Plans in Comparison to Traditional Health Benefits Plans

8 pages and 9 sources. This paper provides an overview of cafeteria benefits plans and traditional health benefits plans in order...

Retaining Employees and Corporate Turnovers

In thirteen pages this paper discusses the causes of employee turnover and the costs of retention, which are ultimately less than ...

Canada Drug Pricing and Cost Effectiveness

In four pages the increased costs of Canadian healthcare are examined in a discussion of drug prices and cost effectiveness measur...

Manufacturing and Activity Based Costing

In this paper consisting of nine pages the effects of activity based costing in terms of a distribution system are observed from t...

Cost Cutting and HMOs

In nine pages this paper discusses HMOs' cost cutting approaches and how they may ultimately cost more than they save. Six source...

Supply chain management improvement

Supply chain management, from the upstream supply to the downstream supply, has the potential to present organisations with unnece...

Consumer Loan Costs and Variable Rate Mortgages

The paper looks at issues associated with consumer finance. The first section looks at the cost of loans, including interest rates...

Ownership Versus Leasing - A Case Study

The writer uses figures given by the student to compare the costs associated for an organization which is deciding whether to purc...

For Accounting Questions Relevant for New Businesses

will make some assumption, with the overhead or fixed cost assumed to be $500,000, which is made up of the lease costs for the bus...

Gas Prices: What Needs To Be Done To Lower Them?

are at the mercy of todays inflated costs due to how large a role travel plays in their jobs. To decrease usage would mean to suf...

Economic Principles Applied to Pharmaceutical Companies

fewer people able to afford the goods. The converse is also true, as process fall then there is usually an increase in demand, as ...

Patients Going to Latin America for Treatment

Medical and dental costs have soared in the United States. Insurance plans are sometimes tricky in their language and they do not ...

Product Placement

prove equally beneficial to businesses? Turcotte (1995) argues that it does and lists a variety of reasons. First of all, produc...

California Medical Law Case

the patient (Overview of California Civil Lawsuit Filing Procedures, n.d.). This restriction may or may not apply in Dr. Sanders ...

Marketing the Toshiba Tablet PC

experience with the units. The market that the manufacturers want to attract is the consumer market, which may also include the...

Erikson on Advertising

of age" (Stages of Social-Emotional Development, n.d.) and requires that the child begin learning about autonomy. The purpose of ...

Sex in Advertising and the Problems It Represents

on television commercials. In essence, this is a serious problem wherein when sexuality is presented, obviously or subtly, on a co...

Questions About Internet Advertising Answered

receive a refund for any portion of time it was unable to be presented to visitors to AdSource. The company further states that c...

Erikson on Advertising 2

(Hoegh and Bourgeois, 2002; p. 573). The researchers were able to confirm empirically what Erikson intuitively knew and promoted....

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Nudity in Advertising; An Introduction

females. The hypothesis will be that the use of nudity in advertising to a female target market is based the use of sexuality to...

“Re-Positioning a Brand: MasterCard’s ‘Priceless’ Campaign”

such as being in control of ones life, being satisfied with ones life, enjoying a good family life, and being able to afford what ...

The Misuse of Psychology

1879, closely followed by the Johns Hopkins University in the US in 1883. in 1890 James Cattell developed psychological tests, dev...

Advertising on the Internet; Creating Pull for Bricks and Mortar Stores

should have great potential for companies with larger resources to create pull in the same way. A company such as Estee Lauder may...

Stuart Hall: Encoding/Decoding

reflects their own position, experiences and interests" (Chandler, 2001). This position "involves contradictions" (Chandler, 2001)...

Creative Job Hunting

local area. Those individuals purchasing the homes and public buildings are those with the financial means not only to purchase t...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Is Brand Advertising a form of Social Pollution?

facility to sleep in relative comfort, that consumers do not buy drills, they buy the ability to make holes, it is the use that t...

“Marketing Is More Than Promotion, and Promotion Is More Than Advertising”

were in no way new or innovative, the designs the company launched with; the Nexia and Espero, were old General Motors designs tha...