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Essays 1231 - 1260

Levi Strauss Marketing

In seven pages Levi Strauss's company background and marketing successes and failures are examined in this consideration of change...

Hair Straightener Marketing Project

In five pages this paper examines how to market an Uncurl Perma Pressed hair straightener product in a marketing project that incl...

Overview of the Hollywood Ten

In fifteen pages this paper examines the so called 'Hollywood Ten' or list of ten members of the motion picture industry that were...

FDI Influences in India and Iraq

reduce smoking in India (Lamont and Yuk, 2010). However, this has been a controversial decision, not only was cigarette manufactu...

Quality Improvement in Health Care

than nurses, executives and managers at those hospitals. St. Lukes Medical Center St. Lukes is a 154-bed hospital located in S...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

The Branding of a New Range of Refrigeration Products

their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

AMAZON WEBSITE ANALYSIS

retailer on AOLs website and Netscapes commercial channel (Pierce, 2010). Amazon was one of the "pure play" companies stil...

PEPSI AND BUSINESS PROCESSES

Proposes three business processes for PepsiCo, as well as performance targets, metrics and implementation recommendations. There a...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

The Strengths and Future of Betfair

technological development and procurement (Porter, 1985). These support activities may relate to more than only one section of the...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Wall Street Journal and Marketing

ODonnell has positioned it as a fast-growing, Internet-based retailer of popular hard goods made by companies that cant or dont wa...

Client Goals Assessment and Attainment

mentioned throughout Bills assessment, but he seems fearful of harming himself. However, suicide cannot be ruled out at this poin...

Religion and Consumer Behavior

students who were not religious consumed alcoholic beverages at a high rate then those students that professed religious faith. Fu...

Farmers Auto Insurance Marketing

large insurance companies - including Farmers - encouraged agents and independent salesmen to focus on life insurance sales. ...

Male Audiences and Maxim Magazine

in such terms as co-operation, teamwork and, especially, community, a term which seldom occurs without a great outpouring of incen...

Vegetarian Dog Food Marketing

In five pages this paper examines the marketing of vegetarian dog food in terms of target market identification, campaign outline,...

Weather Watch Marketing

of a major storm. Thus, the watch would have another indicator to alert the owner. It would know the temperature and so would be a...

Pet Food New Product Launching

In five pages this paper examines how to launch a new pet food when there is a limited budget in a consideration of press targetin...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

A Plan to Reduce Obesity

intake and the general type of diet which is consumed and the need for a nutritional balance physical activity is also an importan...

Creating a Campaign to Reduce Obesity in Brooklyn - Background Information on the Target Audience and Existing Campaigns

ongoing health problems later in life. 2. Target Population The campaign will be aimed at young adults, which we will define as...

Obesity in Brooklyn

formed in 2003 to push forward clinical research (NIH, 2010). National measures have been undertaken, but they need to be suppor...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Did Intel Act Wisely in Acquiring McAfee

was one that have been designed to facilitate vPro. This made the acquisition of McAfee not only a related diversification, which ...

A Credit Product for Small Businesses

then the loan may need to be made to the new business owner, or guaranteed by the owners. If the business does not meet the requir...

The Changing Position of Gucci

may also be the potential for some vertical integration to add value. In addition to this the existing core competencies, such as ...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...