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Essays 1111 - 1140
a juxtaposition of opposites" (Hannush, 2007, p. 7). II. THERAPEUTIC APPROACH Dialectical behavior therapy utilizes many of the ...
a social ill that grows worse with each passing generation as children are exposed to cleverly marketed television commercials foc...
There is a need for neighborhood health centers to provide greater access to health care. This essay discusses a marketing plan fo...
Culture is the sum total of characteristics and knowledge of a particular group of people. Our culture tells us what is acceptable...
The writer looks at two advertisements supplied by the student, designed to appeal to men with a dating agency providing contacts ...
This essay reports how propaganda tactics are used in four liquor advertisements. The tactic intends to evoke emotion to encourage...
An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...
In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...
In a research paper consisting of five pages the publication's purposes are first discussed before an article sample from the May/...
In eight pages this paper examines America's history of quackery and scams with the pharmaceuticals industry the primary focus. T...
In five pages this paper discusses the detrimental effects of the Joe Camel ads in terms of targeting the youth market and increas...
In this paper that contains five pages an issue of Family Circle from 1999 is used to discuss how mass media executive decisions a...
In twenty pages this paper discusses the negative electorate repercussions of political advertisements. Twelve sources are cited ...
In a report consisting of five pages a hypothetical scenario involving a North Texas professional soccer team and a direct mail ca...
This paper contains twelve pages that support an argument that 1st Amendment rights are being violated by the restrictions and ban...
late-30s. She has the hair of a woman who cares about her looks but little time to go to any inordinate lengths to present a mode...
buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...
Public opinion and print media's effectiveness in influencing it are the focus of this paper consisting of six pages in which an a...
In nine pages this paper considers how products benefit from being placed on screen in television shows, computer games, and films...
In two pages this paper considers the subtle advertisements featured in the movies Back to the Future and E.T. There is no biblio...
In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...
In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...
This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...
In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...
includes urban culture, and a variety of lifestyles, money still is important in a culture that demands the consumer to "buy now" ...
In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...
of target marketing. Companies want to go with what is popular and not what just might become popular. Minority teens are now a kn...
distract road users may further decrease the accident rates on roads. In understanding the interaction the environmental influen...
of services available. Peoples lives are busier; marketers become increasingly creative in gaining consumers attention to their a...
termed "positioning." The key to understanding this book and applying it to the world of advertising is to know what the authors ...