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Advertising and Footwear Fashions

In about four pages footwear fashion trends of the 1990s are discussed with an analysis of designer brand advertising promotions. ...

Two Decades of Couture Fashion in France from 1919 until 1939

such as Madeleine Vionnet (1876-1976) who catered primarily to the Parisian aristocracy (Bourque et al, 1986). However, even Vion...

Athletic Footwear Promotional Strategies

In ten pages 2 athletic footwear promotional strategies are created with an advertising copy sample and the strategy that best tar...

Footwear's Evolution

highest possible degree of comfort and hygiene. It has to allow for environmental requirements and for the climate in which it is ...

Modernity and Fashion's Role

consumerism bred upon itself (Finkelstein, 2004). It attracted mainly young men who were educated by the state "into believing in...

The Use of Customer Relationship Management in High End Fashion

satisfy certain criteria laid down by the Chambre Syndicale de la Haute Couture. Each year a list is drawn up by the commission wh...

Fashion in the 1930s

padded shoulders, which seem to emulate a very masculine appearance (Daily News Record, 1999; 64). Fashions began to incorporate b...

Using the Determinants of Demand to Make Strategic Business Decisions

Knowing the elasticity will give the bar manager a strong indication of the effect a price change2 may have. In calculating the i...

Fashion Marketing and the Effects of Technology and Economics

be the source of media attention and speciation. The products were seen on a range of television programmes and gained value publi...

UK Automotive Industry and Market Forces

lines shows that as the price for the goods increase more suppliers will want to supply the market, they are attracted by the high...

Different Influences on the Quantity of Demand

The writer looks at the economic concept of quantity of demand, and considers the way it emerges along with the various influences...

Advertising and Gender Stereotypes: How Culture is Made

of the popular television show "Futurama", a character from our present time protests the futuristic intrusion of advertisements i...

Applying Content of Articles on Marketing Regulations

Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...

The Future Of Television Advertising

This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is...

Does Clever Advertising Entice Consumers?

true; a moments reflection will reassure us that while thousands of new products are introduced every year, most of them fail (Cha...

Individual Autonomy and Advertising

In five pages this report considers if individual autonomy is subverted through advertising by exploring the points made by Richar...

Ogilvy on Advertising by David Ogilvy

In nine pages this advertising text including the author's recommendation of what represents 'good' advertising based upon nearly ...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

Twentieth Century Fashion and Economics

In seven pages twentieth century fashion is examined in a consideration of nylon's invention, how the Second World War liberated w...

The Devil Wears Prada: Why Fashion Is Important

entire American work ethic. Many books over the years have discussed the way in which American companies express support for famil...

How Do ‘Identity’ And ‘Obsolescence’ Contribute To This Continual Change In the Fashion?

interpreted as obsolescence these may be lead socially or as a result of the fashion industry. Blumer (1969) argued that there we...

Designer Gianni Versace's Life and Achievements

own life. The tradition and style of Versace lives on and now his sister, Donatella, runs the company which is as successful as e...

Fashion During the 1950s Fashion

they were originally called the Atome. Association with the atom bomb did not seem very appropriate, hence the quick name change....

Fashion and Fashion Photography

Cliff Hollenbeck, author of the book entitled Swimsuit Model Photography, discusses the importance of specific elements when one i...