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Essays 91 - 120

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Adults and the Controversy Surrounding Video Games

This paper argues that both adults and children can be negatively impacted by violent video games. The medial plays a dual role i...

Self-Esteem and the Impact of Advertising

In a paper of eight pages, the writer looks at advertising and its impact on women's self-esteem. The view that advertisers target...

Psychological Advertising: Offensive Content and the Impact on Self-Esteem

self to ideal image in ads F. Offensive stereotyped images of gender in foreign publications G. Differences in male and female re...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

Deleterious Impact of the Joe Camel Cigarette Advertising

In five pages this paper discusses the detrimental effects of the Joe Camel ads in terms of targeting the youth market and increas...

Consumer Culture Creation and the Impact of the Advertising Industry

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

Mass Media's Impact on Advertising

This paper examines the ways in which mass media effects advertising. This nine page paper has six sources listed in the bibliogr...

Government Prohibition of Tobacco Advertising and its Youth Impact

al determined, for example, that prior smoking behavior of a family ended up being the most important psychosocial predictor of fu...

Attitudes of the Public and the Impact of Advertising

Happy Meals occupying the screen, the boy ecstatically describes the many choices from Chocolate Milk to Apple Juice, from Apple D...

Advertising's Various Steps

our lives, in a psychological effort to cause us to purchase the product. In effect, the message is if you buy this product your ...

Advertising's Optimal Types

been seen recently (How often should you advertise? 30), then those shopping for shampoo may be convinced to try the product. Meow...

Advertising's Subliminal Messages

idea that the forbidden is better, is still in effect. Many people will overspend on a pair of brand name jeans which they could h...

Advertising's Power

outside of the home to shop for something was very appealing to the consumer. The other big draw was the fact that the average lis...

ADVERTISING REGULATIONS: CHILDREN AND FOOD ADVERTISING

to be exposed to higher volumes of food advertising on television, with the goal of encouraging these children to eat unhealthy fo...

CHANGING AQUARIUS ADVERTISING'S ORGANIZATIONAL STRUCTURE

This 5-page paper focuses on case study questions about the organizational structure of Aquarius Advertising Agency -- and how it ...

McDonald's and Obesity; A Case Study

eating. This will help empower them to make decisions regarding their own diet. It will also placed pressure on the companies to c...

Methods Of Persuasion Used In Mass Media Advertising: Gender

that targeting specific markets is an even more critical component to establishing a secure consumer base - which is more often th...

Jay Chait's "Illusions Are Forever"

to unravel; given the fact that people were beginning to acquire mass quantities of commodities they had never before possessed cr...

The Impacts of Caffeine on Human Behavior

11 pages and 6 sources. This paper provides an overview of the impacts of caffeine on human physiology, with a specific view of t...

The Impact of Tax on Supply and Demand

good, but it is up increase on the price at which you will have to pay to obtain a good. The price of the goods increases from the...

The Debate Regarding Scientific Progress

the first who heralded with major changes. His revelation that it was the sun, not the Earth, that was the center of the universe...

The Environmental Impact of the Element Cadmium

of problems with cadmium have not been ignored. Such concerns have been voiced over the past twenty-year or so and early issues h...

Crisis in the Falklands

The Falkland Islands' crisis and its impact upon Argentina and Great Britain as well as its global ramifications are examined in 1...

Transportation Industry and Human Resources

In seven pages this paper examines the impact of global technology upon the transport industry with human resources the primary fo...

Police Officers and Measuring Arbitration Impact on Wages

officers salaries in the event of arbitration. The study is expected to prove that wages and salaries that are negotiated are com...

Answering Economic Questions

(Nellis and Parkler, 1998). Therefore once more or less than the optimal number of units are produced the average total cost will ...

The Legalization of Gambling: Its Social Impact and the Reasons for Its Continuation Paper Outline

Psychological and Family Studies ii) The Responsibility of the State on Compulsive Gambling iii) Studies from Gamblers Anonymous...

INVENTORY IN THE CURRENT RECESSION: AN ANALYSIS

and more home buyers meant more people were buying (Favaro et al, 2009). The U.S. economy grew 5% annually from 1997 to 2006 - but...