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Wonderbra - Developing an Integrated Marketing Strategy

itself by eschewing the discrete advertising direction of other womens undergarment manufacturers of the type, embracing the more ...

Leadership

and in the guidelines defined by state and federal regulatory boards. Beth shows compassion, caring and is open-minded, and so is...

Highest Quality Chocolate in Canada

chocolate market. Godiva chocolate from Nestle made a splash in the market, Their packaging is very attractive and the company h...

Largest Beer Importer to US

Mexico but the company wanted to expand into the United States where beer is a very popular beverage. The company used its direct ...

Ariel Dorfman's Conveying of Emotions Through His Writings

In five pages Dorfman's time in Chile and the emotions he experienced particularly regarding his passion for Angelica are consider...

Linkage Between Unemployment and Minimum Wages

In three pages this paper examines how the link between minimum wage and unemployment rates can actually generate employment and e...

Global Economy and Worth of Entrepreneurs

In thirteen pages this paper considers the worth of entrepreneurial endeavors not only within their own countries but globally wit...

MotherNature.com and eCommerce

In fourteen pages a consideration of ecommerce and its business practices are considered in a MotherNature.com sample case study. ...

Risk Adverse and Risk Taker Contrast

In three pages this paper considers an entrepreneurship in a case study of differences in risks with each approach's advantages an...

Economic Growth and Sustainable Business Strategy

et al 1993), even in this much was actually a legal requirement rather than a voluntary undertaking (Chryssides et al, 1999)....

Psychologists George Kelly and Sigmund Freud

simple desires for food or sex, neurotic compulsions, or the motives of an artist or scientist. And yet, we are often driven to de...

Using a Customer Corridor to Retain Customers

Cadbury Schweppes is the case study used in this report consisting of fifteen pages in which the development of long term relation...

Commercial Environment and Computer System Implementation

In eight pages a case study is used to discuss the problems involved in the development and implementation of a business computer ...

City Marketing Planning

In five pages this paper considers the example of Brussels in a case study of how to develop a city marketing plan with various re...

Iran Insurance and Global Business Law

In six pages a case study involving Iran insurance companies and U.S. investment in a consideration of international business law ...

Law, Global Trade Policies and New Horizon Optics

and international trade that New Horizon was now facing. Now, two years later, events in the foreign market had resulted in the F...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

A Fear Analysis

This paper examines the emotion of fear in five pages and considers what it is, how the concept is used and its characteristics al...

Current Trend Changing and Business Planning

In five pages a student submitted case study is used in examining how a medical practice can turn around through planning, core co...

Sport Obermeyer Ltd. and Considerations for Manufacturing

In eight pages this paper considers a Harvard case study and discusses how manufacturing constraints must be adjusted by Sport Obe...

Systems of Database Management

In five pages database management systems are examined in a discussion of Oracle and the Oracle8I series with data automation, pro...

NASDAQ Market Failure

This paper examines the elements that led to the NASDAQ market failure in New York. The author also provides a case study of Amaz...

South African Air Cargo Company Intranet Implementation

In ten pages intranet implementation is examined in terms of effectiveness in a case study of South African Air Cargo Company. Ni...

South Africa and Education

In ten pages a student submitted case study is used in an examination of the educational system in South Africa and its amazing re...

Marketing Plan Development

a high level of performance, but now hey need to finish developing the product and then sell it to their customers. There...

Effective Use of Activity Based Costing Systems

In this paper consisting of six pages the advantages and disadvantages of an activity based costing system are paresented along wi...

Geoffrey Bellman's Getting Things Done When You are Not in Charge

In seven pages a case study is presented in an application of Bellman's ten steps in order to assess weaknesses, strengths, and ov...

Property Project Evaluation

In five pages a student submitted case study is used in this accounting sample of a land development project evaluation with equit...

Accounting and Its Environmental and Social Perspectives

In twelve pages this paper presents a case study that discusses the influence of environmental and social responsibility on financ...

Budget Surpluses and Their Economic Impact

in the evaluation of other nations as well. In Australia, for example, the budget has shown a surplus since 1997/98 and the tr...