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Essays 151 - 180

Jet Blue Airlines: A Case Analysis

to pull itself out of the mire that constitutes the greatest economic recession since the fabled stock market crash of 1929, nearl...

A Quantitative Study of Airline Profitability and Fuel Hedging

paragraph helps the student provide an overview of the issue of fuel hedging. Hedging, as a generality, is a common investment tac...

Profitability and Hedging

years (if any) has fuel hedging taken place (classified by the maturely date of the hedge tool), and what percentage of fuel was h...

Targets for a Merger with Southwest Airlines

Southwest is one of the US airline success stories, at a time when there is consolidation the airline industry Southwest may have ...

Examination of the Structure, Conduct and Performance of Airlines

that provide this route on a direct basis; British Airways, Virgin Atlantic and American Airlines. Other airlines, such as KLM and...

The Strategies of Ryanair

value for passengers with low process, a model that had been successfully developed by Southwest in the US. The costs are kept as...

Influences That Impact on Supply and Demand within the Aviation Industry

flux, with both the supply of the product varying, and the amount of demand also fluctuating due to other related factors. If we c...

STRATEGY RECOMMENDATIONS - SOUTHWEST AIRLINES

Since the deregulation of the U.S. airline industry in the late 1970s, there have been a number of air carriers that have come and...

SOUTHWEST AIRLINES, AMERICAN AIRLINES AND QUALITY MANAGEMENT

Discusses quality differences between American Airlines (a global competitor) and Southwest Airlines (a local competitor). There a...

The Success of Emirates Airline

offering a range of travel services ands other complimentary services, which helps to support the sale of airline tickets as well ...

MANAGEMENT AND LEADERSHIP AT SOUTHWEST AIRLINES

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Future Developments for the Airline Industry

the way for the 1993 partnership between Northwest Airlines and KLM Royal Dutch Airlines and the Open Skies agreements were extend...

SOUTHWEST AIRLINES AND AMERICAN AIRLINES: A COMPARISON

to a destination (though there may be two or three changes in the meantime) rather than to a major city "hub," which then branches...

Corporate Culture and Competitive Advantage at southwest Airlines

a positive impact in terms of supporting or even creating a competitive advantage (Huczynski and Buchanan, 2007). There is a gre...

The Strategy of RyanAir and EasyJet; Comparing Low Cost Airlines

the same segment, flying many of the same, or similar routes. Examining these two companies demonstrates the way that they are com...

Delta Airlines' Use of Customer Service Metrics

retain a sustainable competitive advantage. Influence of the Marketing Mix Chan (n.d.) states that the marketing mix - the ...

A COMPARISON BETWEEN LUFTHANSA AIRLINES AND AMERICAN AIRLINES

AMR, in the meantime, is also a domestic carrier with a strong international emphasis. In an attempt to strengthen international o...

ABC and Southwest Airlines' Cargo Management

a solution; Chuck Thomas is Southwests director of financial analysis. They found that there was no system to use to book cargo. ...

Southwest Airlines' Economic Indicators

worldwide as passengers expressed fear of flying as never before. Southwest suffered less than most in the short term. Alw...

United vs. American Airlines' Pricing Elasticity

and Cheng, 2001). We see a rise in Americans income, from $1,900 to $2,100, between months 2 and 3; this is an increase of 9% (app...

Bankruptcy Filing of Delphi Corporation, Northwest Airlines and Delta Airlines

This would help revenue since the low-cost carriers do not fly internationally. Neither of these companies took aggressive cost-...

Delta Airlines' Projection and Financial Analysis

-34.65%. Short term measures to reduce costs in 2004 have incurred additional costs. If we compare this to the industry as a whole...

Southwest Airlines' Market

the airline is also a low cost airline but seeks to differentiate on service it is not the very cheapest, to we need consumers tha...

Southwest Airlines' Australia Expansion Proposal

five consecutive annual Triple Crown awards (Southwest, 2002). The Triple Crown is: Best On-Time Record, Best Baggage Handling, an...

American Airlines' Marketing

to travelers. Rationale The long period of economic expansion enjoyed in the US throughout most of the decade of the 1990s ...

Delta Airlines' Restoration

In eleven pages this paper discusses how Delta can restore its tarnished image and once again resume its high Atlanta employer sta...

Post 911 Delta Airlines' Strategy

way of differentiation (Mintzberg et al, 1998). Cost advantage is where a company has lower costs than its rivals in producing the...

United Airlines' Bankruptcy

by imposing exorbitant fares on battered road warriors" (Tully, 2002, 42). Because the airlines have continued to raise the ticke...

Southwest Airlines and Continental Airlines Different Styles of Training

and distinctive history that on the 15th of July, 1934, with one single-engine Lockheed aircraft that took off on dusty runways in...