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Essays 841 - 870

Hot Coffee, the Stella Liebeck Case, and McDonald's

In five pages this paper examines McDonald's liability in a case involving elderly customer Stella Liebeck who received 3rd degree...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Home PC Consumer Considerations

This paper considers home personal computer consumer purchasing decisions on three pages. Two sources are cited in the bibliograp...

Supply Chain Components' Examination

The first stage to get the goods into the organisation takes procurement or purchasing as a section of the inbound logistics that ...

Market for Sport Shoe Trainers

2004 and 2009, and the main purchases are males, who make 52% of the purchases (Euromonitor, 2005). Most of the goods are sold th...

UK eCommerce Transactions and Consumer Protection

the consideration of consumer law, and even the Molony Committee did not propose that this definition should be adopted. ...

Case Study on the Process of Making Decisions

In seven pages this student supplied case study discusses the decision making process a committee undergoes regarding choosing a s...

Stock Market and How It Operates

In five pages stock market workings are examines in a discussion of the origin of stocks, investor selling and purchases, and the ...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

U.S., Standardized Laws, and Gun Control

do so in Florida without having to meet state permit requirements, according to the Miami Herald" (Anonymous NA). The tourist tha...

Change and a Case Study of Johnson and Johnson from 1989 to 1993

In five pages this paper examines the company's changes in payment and purchasing systems as well as management during this time p...

Spain's General Francisco Franco

write about the war and the long Franco dictatorship (1937-75), they often ignore the subject of caciquismo. During the first dec...

Case Study of the Exxel Group

measure of profitability as it shows how much net operating profit a company is making per dollar of total assets. Sometimes a ma...

Difficulty Proving Employee is Stealing

Unless an employee does something outlandish, it is very difficult to prove he or she is stealing from the company. In this essay,...

Electronic Medical Records, An Analysis

This research paper describes the factors that hospitals purchasing an electronic medical records (EMR) system. Fifteen pages in l...

American Westward Expansion

This research paper describes the way that the Haitian Revolution, the Louisiana Purchase, Manifest Destiny, the cotton gin and th...

Microsoft's Bid To Buy Yahoo!

clearly represents the best way to deliver maximum value to our respective shareholders" (TelecomWeb News Digest, 2008, p. NA). Th...

Art Works, Impressionist & Post-Impressionist

This essay presents a proposal to purchase reproductions of 3 impressionist paintings and 3 Post-Impressionist. The art works are ...

Online Customer Decision-making

stresses the importance of online integration between online marketing affiliates. When customers run into problems in brick-and-m...

Marketing Case Study; Beauty Products (Singapore) Ltd and the S&S Skincare Range

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

Online and Print Marketing at Starbucks

the second type of need is that of psychogenic, these are needs that arise from some type of tension, such as the need for recogni...

Consumer Behavior

which consumers engage. There are first, the routine purchases like toiletries, groceries and other things purchased on a routine ...

The Important of Giving Customers Clues

takes place and services are provided in human and physical context. Sending out the message in this way helps to reinforce the ex...

Business Plan and Analysis

This essay provides information about a new business that coordinates events. Included are: business description, strategies, mark...

Ownership Versus Leasing - A Case Study

The writer uses figures given by the student to compare the costs associated for an organization which is deciding whether to purc...

Ad Analysis, Dior Rouge

This essay pertains to an 2013/14 ad for Dior Rouge, which features Natalie Portman. The motivation that the ad provides for purch...

Propaganda in Advertising

This essay reports how propaganda tactics are used in four liquor advertisements. The tactic intends to evoke emotion to encourage...

Singapore Contract Law

English law, and the case of Carlill v Carbolic Smoke Ball Company [1892] EWCA Civ 1 indicates it is possible for a newspaper adve...

Exchange Rate Issues for Businesses

The way businesses may look at exchange rate risks is considered., The paper first looks at the potential of pricing goods in the...

The Potential for Changes in the US Dollar and UK Sterling Exchange Rates

sterling by increasing demand using foreign reserves to purchase sterling. However, this is very rarely utilised. Question 3 Whe...