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Essays 211 - 240

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Monster Networking Case Study

been heavily involved in the marketing aspects of Monster.com (Eisenmann and Vivero, 2006; Wasserman, 1999). TMP spent over a bil...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Amazon in India

per annum for the last decade and reducing the level of poverty (CIA, 2008). These are signs of India becoming a potentially large...

AMAZON, MERGERS AND LIKELY CANDIDATES

to help it sell audio downloads. This is a nice complement to its books, audiobooks are good business and this is a good way for A...

THE BEST RATE OF RETURN FOR AMAZON

When it comes to such securities, the theory behind CAPM is that investors should be compensated both for the time value of their ...

AMAZON, ORGANIZATIONAL CHANGE, AND TECHNOLOGY

change, because change takes effort. It forces them from their comfort zones, forces them to re-adapt and to take on new things....

Toulmin Analysis of an Ad

having a "remarkable concentration of antioxidants including twice as many antioxidants as blueberries..." ("Quick-Loss AcaiBurn"...

Amazon, BMW and GM

be front loaded, so these are likely to be over stated in considered on market terms. BMW BMWS are seeing a pattern of increasin...

Amazon Capital Structure Ratios

The writer demonstrates the way in which the debt ratios, total, short-term and long-term can be calculated and assesses Amazon by...

A Tale of Amazonian Adventure

writer for "The New Yorker", David Grann becomes caught up in the legendary tale of renowned British explorer Colonel Percy Harris...

Stone Age Subsistence v Contemporary Threats to the Amazon

The Nukuk-Maktu tribe of the Colombian Amazon is one of the last remaining hunter-gathering societies that still observe their tra...

Book Industry Approaches to Communication Technologies

communication technologies have led to our age being branded the "Information Age". What this means in todays business environment...

Management at Amazon

the need to move to purchase more expensive real estate. Therefore, planning can be seen as part of the history of Amazon,...

Deforestation and Water Pollution in Brazil and the Colombian Amazon

failure and "three strikes laws" that jail users are drawing substantial criticism. It seems that the best strategy might be local...

Amazon; Expansion and the Future of the Printed Book

This 3 page paper is written in two parts. The first part considers the potential of Amazon to expand into ore product lines. The ...

The Likely Effects Of E-Commerce On The Future Of Book Publishing

issues may still have the potential for a very large impact. The idea of the e-book is that a book may be bought in electronic f...

The Financial Implications of Undertaking Ecommerce

however, it may also be slightly limiting as the internet may not be the only medium open to e-commerce. The level of trade has b...

E-Commerce Business Comparisons

developed an outline for the requirements of a e-commerce business and the way they need to satisfy customer needs, for both B2B ...

Companies and Class Action Lawsuits

about their eligibility. Q. How much money will I receive? A. You are eligible to receive a share of the settlement only if you o...

Environmental Preservation Trends and the Amazon Rain Forests

of its timber and other valuable commodities. At the center of this raging debate resides the fundamental principles of sustainab...

Revolutionary Development of the Internet

years later, software for personal computers became available. This software heralded the entrance of Bill Gates to the technologi...

A Review of The Portage to San Cristobal of A.H.

Hitler. Hitler, of course, committed suicide near the end of World War II. Steiner placing him in the Amazon several years after ...

Competition Increases by the Internet

the www.waterstones.com site. The site will come up with the sign Waterstones working with Amazon, and a page that is typically Am...

Ecommerce and Amazon.co.uk

look at convenience first this is an important aspect for the any e-commerce solution. It is known an advantage of ecommerce is th...