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Essays 361 - 390

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Reaction Strategies to SWOT Factors for Southwest Airlines

the low cost position. With a differentiation strategy the technological development and increased facilities on-board may be leve...

Furniture Bank Case Study

activities. A major consideration for the acquisition of the trucks is to assess the value it will provide. The acquisition of t...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Developing a Strategy for Logitech

Logitech need to develop a new strategy to support further growth as a result of changes in the IT market. The paper examines the ...

Strategic Case Study of Four Seasons Hotels

Issy was released exclusively through the New York Four Seasons Hotel (Ty.com, 2002). This was a very successful branding exercise...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Wal-Mart's Strategies

Different strategies are explained and applied to Wal-Mart including value disciplines, Porter's generic strategy, and grand strat...

The Strategies of WalMart, Saks Inc. and Apple Retail

suppliers into low prices, with up to 80% of all the WalMart own brand products originating in China (Qiong, 2007). Suppliers have...

STARBUCKS - MISSION AND STRATEGY

Discusses strategies for Starbucks Co. There are 2 sources listed in the bibliography of this 4-page paper....

WAL-MART AND QUESTIONS

This 4-page paper answers questions about Wal-Mart including business strategy and sustainability....

SC JOHNSON CASE STUDY

idea of how to buy in bulk. He or she knows the ins and outs of negotiating with a company like S.C. Johnson when it comes to proc...

STARBUCKS AND STRATEGY

of the coffee house, not necessarily just sell coffee. This is why a great deal of time and effort goes into...

A Discussion of Caretakers of Our Common House by Carol Lakey Hess

values within mixed religious communities and they grow from this socialization, women too need an environment where they can asse...

So Long a Letter by Mariama Ba

of a European spinster. Rama calls this an "aspect of the New Africa" (24), a reference to modern, global politics affecting the l...

Student Submitted Case Study on ILI

consumers to obtain their good quickly. These elements were those that offered an advantage over other internet auction sites, t...

The Debt Structure of Walgreens

having such impressive amounts of cash to use at its discretion is that it is building its store-a-day on revenues of current oper...

Civil Rights' Struggles of African American Women

Rights Movement would emerge. From a sociological standpoint, Robnett recognized that dangers inherent in applying feminist stan...

Gangs and Fatherless Boys

helped by community members, family members, churches and many other aspects of community. But as society became more complex ther...

SWOT Analysis of Unilever's 'Path of Growth' Strategy

seen as a weakness, but this also leads to a greater level of input to the decision making process and reduces the issues of bound...

Strategies and Risks at Starbucks

on the company) was its aggressive expansion strategy from out of the Pacific Northwest, which was, in a sense, to blanet each met...

Book Sales Negotiations

take some copies prior to selling the book should also be declared at the beginning to avoid any later confusion. The main point...

VIDEO GAME INDUSTRY - AN OVERVIEW

the 1977 launch of the Atari 2600 and its quaint two-dimensional game Pong, the demand really didnt take off until the late 1990s ...

WAL-MART, ITS STRATEGIES AND ITS CRITICS

also not made it a secret that it despises unions - in 2005, the company said it would close the first of its stores anywhere in N...

MCDONALD'S IN THE NEW MILLENNIUM

the industry? In looking at this case study, the fast-food burger restaurants (Burger King, Wendys) arent responding too p...

McDonald's and Obesity; A Case Study

eating. This will help empower them to make decisions regarding their own diet. It will also placed pressure on the companies to c...

Lesson Plan/Insulin Administration

include an understanding of how insulin functions to control glucose levels and the interaction between variables that can affect ...

“A Rose By Any Other Name”: The Story of Lynnell Stephani Long

Once Lynnell reached puberty she didnt mature like normal boys were. Instead, her voice only grew higher and she even began growi...

Monster Networking Case Study

been heavily involved in the marketing aspects of Monster.com (Eisenmann and Vivero, 2006; Wasserman, 1999). TMP spent over a bil...

Dell Computer Corp. Marketing Plan

The writers mission statement within this perspective is that by using this situational analysis in an effective manner they will ...