YOU WERE LOOKING FOR :American Express Marketing Strategy
Essays 751 - 780
In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...
In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...
This paper examines the marketing strategy involved in promoting the Bear Creek Golf Course. This twelve page paper has two sourc...
In seven pages this essay considers a product's four stage life cycle in a discussion of company implementation strategies regardi...
This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...
In fifteen pages the marketing strategies employed by Saturn are analyzed. Twelve sources are cited in the bibliography....
This paper analyzes the past marketing techniques of the Harley-Davidson Motor Company. The author includes a brief history of th...
the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...
This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...
In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...
In six pages this paper compares marketing strategies of 1992 presidential candidates Ross Perot, Gov. Bill Clinton of Arkansas an...
In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...
allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...
In twelve pages the marketing strategy of Compaq is examined. Thirteen sources are cited in the bibliography....
In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...
This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...
In fifteen pages this corporate overview of Philip Morris Tobacco Company includes corporate objectives, marketing tactics and str...
extension of the current market, they undertake the same processes, with the monitoring and recording of all environmental conditi...
controlled by the top 4 travel agents (Euromonitor, 2004). However, there are many opportunities, it is becoming more soc...
HMOs now are listed as the responsible parties for 97 percent of all Americans who have insurance coverage and are not covered thr...
where the market was still growing, such as Asia, China and South America as well as the development markets such as Europe North ...
an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....
the YTL Corporation Berhad conglomerate. The parent company has a range of interests, from power generating companies and construc...
In twelve pages this research paper examines American community colleges in terms of their demographics and purpose with sections ...
come to be regarded as essential to all aspects of commerce and trade, the new technology and the various ways in which it has bee...
The writer examines the different factors a firm will look at when deciding on a pricing strategy for a product that is new to the...
being difficult for the entire airline industry. The International Air Transport Association projected in 2007 that the 2008 perfo...
Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...
looking at the distribution strategy and the financial projections. 2. Product Description The new product is a product combine...
In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...