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Essays 61 - 90

Fast Food Restaurant Ownership and Management

In five pages this paper examines the issues relating to the ownership and management of a fast food restaurant in a consideration...

Analysis of an Advertising Age Marketing Article

experiment there. At a recent franchisee meeting, the group came up with twelve ideas for new sandwich possibilities (MacArthu...

Sliders - A White Castle Case Study

has also become very diversified. Almost any hand-held food is found in the quick service restaurants, like chicken wings and chic...

Promotion and Pricing in the Fast Food Industry

really with the kid across the counter. Or the manager who brings them that extra cup of coffee" (McCarthy, 2000; p. 7B). Custome...

Wendy's, McDonald's and Distribution Channel Development

To keep the product and surroundings uniform across all regions - thereby allowing the customer to be assured of the type of food ...

Impact of the Baby Boomer Generation

food is a thing that is sold. It is a physical substance or an article of commerce. People think of commodities as corn or grain ...

Brand Analysis of McDonald's

company. While many people thought that the suit was ridiculous it was bad publicity for McDonalds. Another problem is the recent ...

3 Article Reviews on Children's Health

a significant clustering of fast food restaurants within a 1.5 mile radius when compared to other non down town areas. The researc...

McDonald's Hamburgers Are Better Than Burger King's Hamburgers

The hamburgers of these two fast food giants are contrasted and compared in a persuasive essay consisting of five pages. Four sou...

Fast Food Industry's Chicken Market

that will continue until 2005 (PG). One of KFCs competitors, Boston Market, came on the scene originally as Boston Chicke...

Issues in the Service Industry

In six pages and 2 parts this paper discusses the UK airlines industry and an in house fast food merchandising comparison and cont...

Fast Food Wars Between Burger Giants McDonald's and Burger King

In two pages this paper examines the competition of these fast food giants. Eight sources are cited in the bibliography....

Demand Determinants

In fifteen pages a fast food restaurant hypothetical case study is used in a consideration of demand determinants and how to use a...

McDonald's and Marketing Services' Approaches

In eight pages this paper examines the various marketing service methods available to the McDonald's fast food chain. Six sources...

A Burger King Analysis

In five pages this fast food franchise is evaluated in terms of parent company Diageo background, franchisee details and a SWOT an...

Business Evolution

In three pages the evolution of a fast food chain as the result of declining business is considered with an examination of marketi...

The American Obesity Epidemic

This paper considers whether or not the fast food industry should be sued by those with weight problems and whether the taxpayer s...

The Largest Submarine Sandwich Company

Subway, the leading subway sandwich restaurant, opened its first store in August 1965 under a different name. The name was changed...

Piaget Affirmed Through Naturalistic Observations

Numerous theories have been formulated to explain a childs relationship with their world....

Costing and Prices for Burger Chain Items

disposable cup, for which the price is $1. The cost of this is relatively small, the direct or variable costs are the costs of t...

A Case of Variable and Fixed Costs - Assessing Contribution and Breakeven Points

as the lease or rental costs, these remain the same regardless of production level. Overheads also include costs such as utility b...

Practical Demonstration of Activity Based Costing

that the products will be sold in. These are all input materials and are needed for the first stage of the ABC process. Now we c...

How to Improve Supply Chain Management at McDonalds

paper is to look at the main elements of that supply chain and consider the way that it operates as well as the potential problems...

Costing and Overhead Allocation

the allocation of the head office costs. In an environment where an employee undertakes a number of different tasks labor may also...

Assessment of McDonalds

fast growth without the need for large amount of capital investment. Active highly differentiated marketing supports both the comp...

Operating Problems That Impressive Burger

have been very popular, the result has been a dramatic increase in business, but this has resulted in a decline in the profit and ...

The Theory and This of Recruitment and Selection- A Learning Log

also be noted that McDonalds of a graduate program recruiting University graduates into their management hierarchy. McDonalds wi...

The Practical Application of Several Economic Principles

ice cream may have a high opportunity cost. When considering the marginal principle the way in which different products are desig...

McDonalds Financial Performance 2006 - 2008

of the direct costs for producing the goods or services are deducted form the revenue. This indicates the level at which direct co...

Improving A Fast Food Retail Environment

table 1 Table 1retail environment comparison between Goodys and Everest Traffic Flow Crowdedness Accessibility Environment Overal...