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Turn of the Century Impacts of Yellow Journalism

publishers who each had his own successful newspaper. Both Hearsts New York Journal and Pulitzers New York World provided readers...

Analyzing a Speech

In three pages the Toulmin format and AIDA model are included in this analysis of communications perspectives that provide an elab...

'Bonnie and Clyde' Theme in Oliver Stone's Natural Born Killers

In four pages this paper examines the films of Oliver Stone with the focus being a social analysis of Natural Born Killers. Three...

Theory and Application Regarding Satellite Communications

primary types into which satellites can be divided, according to Curtis (1989), into five principal types: research, communication...

Television Situation Comedy Married With Children and Family Dysfunction

do. "With Ozzie and Harriet, everyone felt guilty," said Barbara Cadow, a psychologist at U.S.C. School of Medicine. "With these...

Tropicana Juice Marketing by PepsiCo

drink operations include the business of Seven-Up International. Pepsi beverages are available in more than 190 countries (PepsiCo...

U.S. Largest Advertising Agency DDB Needham Worldwide Communications Group

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

Continuing Development of Eastman Kodak

This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Case Study of Famous Amos Chocolate Chip Cookies

In four pages this company is examined in an overview that includes problem analysis and long term success recommendations Famous ...

Small Retail Business Marketing and Management

In fifteen pages this paper examines a small carpet retailer's operations in a comprehensive marketing and management analysis. S...

Industry Position of Viacom

in keeping with their MTV and Nickolodeon roots, but Viacom also has acquired Blockbuster Video and Music, Paramount Studios and S...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

A Business Plan For a Funeral Home

This paper provides an outline, overview, and business plan for starting a funeral home. The author addresses differences in demo...

Mock Communication Episode and Communications Theory

This paper consists of five pages in which persuasive communication theory is examined in an analysis of a mock episode featuring ...

Format and Programming of 4 Major Radio Stations in New York City

In fourteen pages this paper examines 4 popular NYC radio stations WLTW, WWRL, WQHT, and WBGO in an analysis of their format, prog...

Nonprofit Organization's Planning Strategy Evaluated

In five pages a credit union's planning strategy is evaluated in a consideration of its mission statement, vision, with an opportu...

Flanking in a Price War by Roger Calantone, Cornelia Droge, David Litvak, and C. Anthony di Benedetto

In four pages this article is considered in an overview and implications of the points that are raised with an analysis of the Que...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

Hate and Ethnic Groups in Canada

In five pages this research paper discusses ethnicity in Canada in terms of hate groups and in an analysis of Edward N. Herberg's ...

Ice Cream Industry Style of Management and Competitiveness

In six pages Ben and Jerry's and Haagen Daz are discussed in an overview of the ice cream industry and a comparative analysis of t...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Media Communications Theory versus Organizational Theory

In nine pages this paper examines the corporate sector in an analysis of organizational theory and role of media communications. ...

A Company Case Study of Amazon.com

In this paper consisting of five pages the company created by Jeff Bezos in 1994 is examined in terms of SWOT analysis and examina...

Overview of Goodyear Tire and Rubber Company

In five pages this paper examines this old and established company via SWOT analysis and articulated future objectives of the Chie...

Hiring and Assimilation of Females in a Sales Management Fictitious Case Study

This paper presents a fictitious company case analysis in eight pages of the problems an older manager faces concerning the hiring...

Moonlighters and a Sales Management Fictitious Case

This paper presents a fictional company case analysis of seven pages in which the issue of moonlighting and its repercussions are ...