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Essays 61 - 90

Deborah Tannen, "Fighting for Our Lives"

necessary and desirable. In making this point, Tannen refers to her experience with the media in regards to her previous books as ...

U.S. Foreign Policy, Just War Theory, and the Persian Gulf War

late Sen. J. William Fulbright advocated neither morality nor realism. Instead, he advocated "humanism" as a primary American for...

Virgin America Airlines

airline is not getting off the ground so to speak on its own. In fact, there have been allegations that the airline simply is not ...

Companies Facing Antitrust Assessments

firm are not subject to the same competitive pressures as the post acquisition company would become the largest single wireless pr...

JetBlue Case Study

months after the company started operations that the events of 9/11 took place which resulted in a major decrease of demand in the...

Southwest Airlines as a Learning Organization

management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

ENVIRONMENTAL OVERVIEW OF SOUTHWEST AIRLINES

things through the Southwest Way: A warrior spirit, a servants heart and a fun-LUVing attitude (LUV is the stock symbol under whic...

The Position and Strategy of JetBlue Following the Valentines Day Debacle

being difficult for the entire airline industry. The International Air Transport Association projected in 2007 that the 2008 perfo...

Successful and Unsuccessful Leadership Examples

are empowered to help the customers. The main aim is for the call center operatives so solve the customers problems. This aim is t...

The Marketing Mix of Southwest Airlines

seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...

Preparation for a Study on the Important of Marketing and the Marketing Mix Elements

rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...

Investment in Delta Airlines Assessment

difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...

Traditional Airlines Influenced by Low Cost Airlines

be the dominant sector in the next decade, others are less optimistic but still see this is the largest growth sector and as 83% o...

Analysis of American, Southwest, and Delta Airlines

throughout the Americas, Europe and the Pacific Rim (Cummings (a), 2004). The owner of American Eagle, AMR has expanded by acquir...

Student Case Study on Delta Airlines' Depreciation and Debt

debt would be the main change. However, as we are told debt is 3717, and the capital assets under lease amount to 173, it is likel...

American Character and Habits of the Heart by Robert N. Bellah

In six pages this paper relates Bellah's text to Democracy in America by Alexis de Tocqueville in terms of charting the evolutiona...

Generic Strategy of Southwest and its Fit with SWOT Factors

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

Southwest Airlines Culture and Structure

of US airlines, supported by an efficient operating model with aircraft turned round quickly to maximise the revenue generating ti...

The Results of an Investigation into the Impact on Hedging on Airline Profit

reviewing some of the important issues in the literature which have guiding the way that the data was collected and analyzed. Foll...

Choosing a Well-Known Personality to Endorse an Airline

The writer looks at the way an airline may choose a celebrity for an endorsement marketing campaign. The example of Singapore Airl...

The History of African Americans

trader exchanged his cargo of Africans for food in 1619. The Africans became indentured servants, similar in legal position to man...

Dispute with United Airlines

This paper examines the airline dispute impact upon United Airlines in an overview that considers how safety issues have been impa...

Marketing 'Place' Component of Southwest Airlines

exist. Southwests "Place" Component of the Marketing Mix Southwest still is listed in the regional airline industry accordi...

An Analysis of British Airways

The development hit the news as it grounded many BA flights out of Gatwick and saw the A name brought into the news, despite the f...

A United Airlines Analysis

is an intensely competitive industry, is ruled mainly by its suppliers and depending on the economy, by its buyers as well. In ad...

Northwest Airlines Company Profile

directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...

Entrepreneurial Success

genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...

How Pilots Learn to Fly

mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...

Continental Airlines Investing

to hold back as well. Mergers, alliances and route changes have been necessary to control costs and allow airlines to operate mor...