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be seen as an approach that will help to increase efficiency in a marketing context this means maintaining and increasing the leve...

guiding tool for decades. During this time the marketplace has changed a great deal. There are increasing forms of media, the pace...

to reach acceptable terms with Digital Research, they chose to work with Microsoft. As Microsoft did not have an operating system ...

to be the contradictory to the concept of retail therapy and needless spending, but may also be seen as a balance, allowing the pu...

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

but the recovery would be long for those that still had money in the stock market during the crash. It would be 1956 before the sa...

outgoing because of the particular medication. And yes, the commercials list the side effects, but usually as an afterthought. Bec...

found that Internet technology is very often an inexpensive and profitable way to advertise their products and services. Many com...

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

cars in year 4. This is a luxury market, and therefore less price sensitive, whilst it is good to keep car stocks to a minimum thi...

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...