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Essays 1171 - 1200

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

Competitive Marketing Strategies for United, American, and Delta Airlines

In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...

Air Freight Business Plan for Strategic Marketing

In eleven pages this report discusses an airfreight business in a consideration of how a plan for strategic marketing can be devel...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Strategic Leadership and Corporate Governance

In five pages the 1998 changes to AT&T in terms of corporate governance and strategic leadership are examined along with the i...

Program Safety Incentives

In twenty pages this research paper discusses how workplace strategic planning must be in place for safety incentive programs to s...

McDonnell Douglas and Problem Solving

In eight pages this paper analyzes how problems are solved at the McDonnell Douglas Corporation in a strategic management consider...

Case Study on Nike

running shoes. When running became popular in the 1970s, Nike improved its line of running shoes to appeal to the new market. When...

Marketing and Management Case Study of The Limited Retailer

In five pages this paper presents a case study of The Limited retail chain in a consideration of its strategic marketing and manag...

Changing Role of Information Technology and Strategic Alignment

In twenty pages this research paper discusses the Strategic Alignment Model and the influence of IT in a consideration of its ever...

PepsiCo and IT

In fifteen pages this report examines the information technology of PepsiCo in a consideration of policy, strategic, and objective...

Manassas' Second Battle of Bull Run

refused to obey a crucial battle order; and political rivalry with General George McClellan resulted in the withholding of crucial...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Golden Valley Microwave Foods and Strategic Marketing

In three pages this essay discusses the history of Golden Valley Microwave Foods and considers success in the future through strat...

L'Oreal Netherlands and Strategic Marketing Considerations

by Proctor and Gamble, Plenitude by LOreal, Rocher and Dr. vd hoog among others. Ponds, a low-end product, also held a percentage ...

Application and Use of Balanced Scorecards

In a paper that consists of twelve pages the analytical business tool known as balanced scorecards is examined in terms of its evo...

Various Family Therapy Approaches

In five pages sample patients based upon the characters featured in the Twice in a Lifetime film are considered in an examinaiton ...

Nonprofit Organization and its Strategic Planning Evaluated

that. A childrens welfare agency is likely to embrace an entirely different organizational design from that of a for-profit finan...

Walt Disney Company and its Strategic Problems

In five pages this paper considers the strategic problems plaguing Disney in terms of financial cuts, a new East theme park and wh...

The History of Aircraft Carriers

This paper addresses the historical and strategic significance of naval aircraft carriers. This eleven page paper has nine source...

Gary Hamel and C.K. Prahalad's Article 'Strategic Intent'

In ten pages this paper discusses the issues of strategic intent raised by Hamel and Prahalad and compares those with 'Coping with...

Michael Porter's Style of Strategic Management

In ten pages this paper examines Michael Porter's theoretical approaches to strategic management in an assessment of its strengths...

Normandy and General Dwight D. Eisenhower

In five pages this paper examines the Normandy invasion in a consideration of Eisenhower's communication and strategic skills. Fo...

Strategy Development and Implementation Concepts

In twelve pages the future development of a company is examined in terms of strategic development and the implementation of core c...

Marketing Strategies and Nutrition Labels

In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...

Concentrated Growth and Strategic Management

In ten pages this paper discusses concentrated growth with regards to strategic management with examples from Air France, Reebok, ...

Strategic Leadership and Corporate Governance

In five pages the corporate governance and strategic leadership of AT and T are examined in terms of 1998 changes and the influenc...

China Question and the National Security Council

According to the Office of the Historian in the Bureau of Public Affairs of the U.S. Department of State (), the National Security...

Basics of Strategic Market Management

against Cuba and there are McDonalds in Beijing, we know that all the old standards and rules of marketing have been broken down a...

Fictitious Case Study on Strategic Financial Management

In eight pages negative NPV problems is among the topics discussed in this fictional case study on strategic financial management....